How Can Independent Cleaning Businesses Beat Low-balling Competition? – Part 2

How can you beat the price-cutting ‘big guys’? Well, in this episode of our video series “Flip My Cleaning Business from Painful to PROFITABLE!” we reveal a remarkable, insider’s strategy to beat the empty promising, low-balling cleaning franchises and national management companies. This simple, yet powerful, technique can instantly HIGHLIGHT the difference between you and your low-balling competition crystal clear. What could be more important than THAT?

Please leave your comments below. Thanks, Dan

Thanks for watching our video “How Can Independent Cleaning Businesses Beat Low-balling Competition? – Part 2″ But, don’t stop there – Be sure to check out our video “How Can Independent Cleaning Businesses Beat Low-balling Competition? – Part 1″ where we ‘call out’ all those slick talking ‘big guys’ who have been making a mess of the cleaning business with their empty promises and low-ball prices. And, for the first time on video, we reveal what we believe is their hidden weakness, or ‘Achilles’ heel – and how independent cleaning companies can use it to their advantage NOW

13 Responses to “How Can Independent Cleaning Businesses Beat Low-balling Competition? – Part 2”

  1. I like your idea of the guaranteed hours each period. I’ve been mulling over something a little different, but along the same lines of thought. It’s offering more than just service – it’s offering value.

  2. Joe Schulz says:

    A FREE week’s cleaning is a great guarantee to your customers that their getting the number of hours you promised them. What was your system for monitoring the hours your employees spent on a job?

  3. DLiebrecht says:

    Hi Joe, when Tony and Dan operated their commercial cleaning business, they used an automated telephone based timekeeping system to log hours. However, they don’t recommend any particular, current software manufacturer or programmer – because of the incredible number of important changes to this type of tracking software in recent years; instead, their best advice is to encourage anyone interested in this type of software for their cleaning business to do a thorough online search for relevant products/software and then compare and contrast features, pricing as well as what support is available. In addition, you may want to see if you could get a free trial period to test and review the program before making a financial commitment. Hope that helps. Kristi CleanGuru LLC Support

  4. John Wells says:

    Great idea!

  5. DLiebrecht says:

    Thanks John, glad you like the videos! Wishing you much success in your cleaning business. Dan, CleanGuru LLC

  6. Karla says:

    Thank you again Dan for the incredible delivery of some great advice! We are trying to concentrate on growth and we are often beat out by other companies!
    This will help to give me that edge. Convincing clients to keep you when they can get a better price with someone else it very difficult. What really gives you a good feeling although you lost the customer is when they call you back and they say they have made a mistake and want us back. That too is a good example!
    What a wonderful future referral to use!
    Thank you again!

  7. CleanGuru says:

    Karla, glad you found the video valuable. Wishing you much success in your cleaning business, Dan, CleanGuru LLC

  8. Anthony W says:


    Helpful information. Are you aware of any programs that track time and allow users to sign off of individual tasks as they are completed?

    Also, can you send me the link to the part 1?


  9. CleanGuru says:

    Thanks Anthony, Yes, I’ll send you a direct email reply and link. Best regards, Matt, CleanGuru LLC

  10. John says:

    Great idea with hour tracking and value for money working. I have a tracking system for my vehicles which show all kinds of data, time, location, distance. I plan to use that to pull down the location hours.. Thanks for the marketing points.

  11. CleanGuru says:

    You’re welcome John, and thanks for your note. Wishing you much success in your cleaning business, Dan, CleanGuru LLC

  12. andrew says:

    Hi Dan how do you work out how many staff to you use in your end clean calculator please? Its a great tool just not sure if we a getting the staff number correct to reflect the prices the janitorial had a staffing calculator this is great – finished woffling on lol Regards

  13. CleanGuru says:

    Hi Andrew, thanks for your note – you’ve asked a good question.

    HOURS listed at the top of the Price tab are a calculation/estimate of the total amount of time needed to clean the job per visit.

    So, as an example, if ’12′ is shown as the total hours of cleaning per day at the top of the Price tab, you could schedule 3 people each assigned 4 hrs. per visit or 2 people each scheduled 6 hrs. per visit instead. In both cases, the total hours per visit/night is 12.

    You can take the time calculated and shown as ‘Hours’ at the top of the Price Generator ‘as is’ – or change it to reflect how long you think the job should take per day instead.

    However, in either case, there is no set formula for ‘breaking up’ or ‘distributing’ the HOURS – it’s really up to you and can reflect what works best for your cleaning company.

    Hope that helps and just give me a call if you have any other questions or would simply like to discuss further.
    Best regards,
    CleanGuru Support
    888-531-4878 M/F 9AM- 5 PM EST

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