Maximum Speed! Maximum Returns! Maximum Protection!

Well, I’m hear to tell you about the power of minimums!

Specifically -

Minimum Frequencies,
Minimum Profit Per Month and
Minimum Number of Hours

Let’s take them – one at a time.

First, minimum frequency – for any job to qualify as being worth going after consider setting a minimum frequency (# of cleaning visits/week).

Why?

Well, landing a one-time per week account may be easy, but that may be the only easy part.

That’s right, getting it filled and keeping it filled with a competent cleaner – may be MORE of a challenge!

So, you may find setting a minimum cleaning frequency requirement, say 3 times per week, for any cleaning job you’re going to bid on may actually help your cleaning business to be more stable because you’re able to keep turnover down.

Next up – minimum profit per month.

Sometimes your standard profit percentages don’t generate enough profit dollars.

It’s true, on very small jobs, sometimes even a healthy profit percent doesn’t generate enough real profit dollars per month to make it worthwhile to take on as a client.

Answer? Again – minimums. This time of course for a the least amount of total dollars per month of profit you’re willing to accept.

And, finally – minimum hours/visit.

Again, similar to the logic with minimum frequency – if an account won’t supply enough cleaning hours per night to allow you to attract and keep qualified cleaning staff on a job - it may not be worth it for your cleaning company.

It may be fine for another cleaning business, but, again, you may find you’re better off when you require at least some minimum number of yours per night of cleaning – such as 3 hrs. per night.

Sounds tough, I know – but sometimes saying no to a job because it doesn’t meet certain minimum standards is the best thing you can do for you and the client.

Discover the Guru in YOU,
Dan

Watch this fast paced video – What I Say to Myself BEFORE a Building Walkthrough where Dan explain why ‘talking to yourself’ for a moment or two before you go into your prospect’s office or building is something you should keep doing if you’re already doing it – or start doing if you’ve never tried it before. Plus, Dan will share some of the specific ‘things’ he tells himself to make the most of the time he’s about to spend with a building owner or property manager.

Thanks for watching our video – What I Say to Myself BEFORE a Building Walkthrough, don’t stop there – be sure to check out our video:

Cleaning Bid Walkthroughs: Efficient vs. Effective where Dan explains why today more than ever it’s important for cleaning business owners to be more than simply an efficient gatherer of building data to an effective business relationship builder with the prospect – one willing to take the time to become a trusted advisor to the prospect.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable. Want to Flip Yours?

There was a time, when Tony and I weren’t getting the number of new cleaning jobs we wanted.

We were getting a steady stream of new accounts, but not enough to meet our aggressive sales goals.

We had been contacting all the buildings on our target list regularly and at first, we enjoyed a real wave of new work.

But then, things seemed to slow down… to a crawl.

We thought about it – and decided it would help to start going after some of the ‘low hanging fruit’ in other nearby towns.

Oh, so, what is this low hanging fruit?

Well, fruit trees often have some of their bounty, for example – apples, low and easy to reach – but, with much more of the fruit that’s – higher up, harder to reach and pick.

Again, you may be able to get to the high fruit – but it’s going to take a lot more time and effort.

By the way, I’m need to make it clear I’m not saying give up altogether on the harder to reach fruit (jobs).

Not at all.

You want keep marketing to all the companies that qualify to be on YOUR targeted list.

That’s how you get a steady stream of new business coming in to your business.

But, what I am saying, is you may want to look at targeting nearby towns or cities, where there may be weaker competition or less competition and/or where you’re message may really connect – now.

Whew… now that we’ve gone through all that… let me get back to the story.

It turns out, we had a good bounce (success rate) landing new accounts from our marketing to nearby areas – where the local commercial cleaning services may not be as strong, system- based or competitive.

And, I should point out that we DID realize the need for us to staff the account by hiring – locally (near the job).
That’s right – to travel to an out of town building to clean would have been too expensive. The fuel cost and travel time would have eaten up any profit.

So, we knew we had to hire locally, from the area near the account.

The problem was – we had been bidding out of town accounts using the same wage rate we used for bidding cleaning in our own city.

We thought our city is the same as every nearby city, right?

Wrong!

What we hadn’t considered was that while it might be pretty easy to hire part time office cleaners around us at $9.00/hr, it might not be that easy, or even possible to hire at that rate – out of town!!

That’s right, ouch!

Plus, even if we did get someone to agree to work for that wage, if they ever left to head for ‘greener pastures’ – we’d be left again trying to hire at a hourly rate that just wouldn’t cut it!!

And, if we had to battle turnover, we were pretty much sunk, due to the cost of sending our supervisors or full time call-off people to cover the cleaning at the account.

Well, we finally learned our lesson.

We figured out that when it came to pricing new out-of-town jobs… we needed to use a wage rate that would – get the account filled and keep it filled!

One last thing… I should say, since we were going to need to offer a higher wage rate to make hiring easier and keep turnover down… we’d have to make darn sure we were being efficient and productive!!.

So, part of the price of keeping turnover down was having to offer a higher wage; one which was maybe higher than some of the local competitors.

And, finally – we had to be sure our budgeted cleaning time was competitive so our price would be competitive too!

Growing geographically can open up new markets and jump start your growth BUT if you want it to last and be profitable – remember to set your wage strategically and price the job accordingly!

Discover the Guru in YOU,
Dan

Temperance, MI – April 29, 2013 – Clean Guru™ LLC, is pleased to announce reaching a new milestone of over 9,500 – in the number of professional commercial and residential cleaning businesses who have opted in to receive the weekly email and videos in the ‘Flip My Cleaning Business from Painful to Profitable’ series!.  The emails and video ‘shorts’ are designed to offer ideas, tips and strategies to succeed in spite of today’s challenging economy.
Building service contractors who follow the series learn unique approaches to finding, landing and keeping profitable jobs. The subject matter includes advice on topics such as how to identify prospects, generate leads and price a cleaning contract for profit.

This popular series reveals effective marketing, selling and operational strategies designed to help those who own a janitorial company or maid service – as well as those considering starting a cleaning business.

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the bestselling book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru LLC offers cleaning business software such as the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is their motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional proposal to use with your cleaning contract, ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to learn how to start a cleaning business? Want to know how to get more leads?

The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

Watch this fast paced video – Cleaning Bid Walkthroughs: Efficient vs. Effective where Dan explains why today more than ever it’s important for cleaning business owners to be more than simply an efficient gatherer of building data to an effective business relationship builder with the prospect – one willing to take the time to become a trusted advisor to the prospect.

Thanks for watching our video – Cleaning Business Marketing Strategy: Rinse and Repeat! but, don’t stop there – be sure to check out our video:

Cleaning Business Marketing Strategy: Rinse and Repeat! where Dan explains an easy yet effective strategy to continue to leverage your same critical marketing messages without having to come up with whole new set of marketing pieces. Plus, he’ll give a practical plan for not losing the value your cleaning company’s marketing schedule of steps.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable. Want to Flip Yours?

Frankly, it’s just about the only thing you hear
anymore!

You know what I’m talking about...

Green Cleaning!

Yep, cleaning companies are ‘climbing all over each other’ so they don’t miss out on announcing to the world… ‘We’re GREEN!’

It’s said a million different ways…

* ‘We offer GREEN cleaning!’
* ‘We’re GREEN cleaning specialists!’
* ‘We use only GREEN products!’
* ‘We follow only GREEN cleaning methods!’

Great, we get it, you’re “green” -but, what else
are you?

Don’t get me wrong. I’m not criticizing the push towards the use of environmentally friendly, ‘green’ products and practices.

Indoor air pollution is a serious issue and the use of these ‘green’ products promises to to go a long way in tackling the problem.

So, I’m not lookin’ for a fight! Nope. I’m simply saying..

If you think getting on the ‘green train’ is going to be a fast ticket to fame and fortune in the cleaning business, better think again!

That’s right, just being ‘green’ isn’t going to cut it!

How can I say that?

That’s all you ever read about anymore, isn’t it? …how environmentally friendly, ‘green’ products and methods are the future.

Case closed. Right?

Well, maybe… maybe not.

Let me explain.

If you’re asking me if the use of these ‘green’ products and methods are going to be an essential part of what any professional cleaning company offers their customers and train their employees on… then YES, absolutely!

In fact, I would go so far as to say – in the future, I could see it become a part of what is considered  ‘standard’ janitorial office-cleaning.

So, yeah, I think it’s important.

But, if you’re asking me if this is going to be the ONLY ticket you need to build a fast growing and profitable cleaning company… then, I’ve got to say -   NO, not by a long shot.

Wouldn’t it be great, if it could?

Really, wouldn’t it be great if all you had to do was find out about ‘green’ products, train your people on ‘green’ methods, and then announce to all your prospective clients that you were now.. GREEN … and they’d come flocking to you in droves begging YOU to clean their building…

Ahhhh… that would be a sweet dream… but that’s all it is…. a dream!

But, if you’re honest with yourself, and think about it, you know, nothing’s that easy. Nothing of value, nothing you can count on. Nothing that lasts.

No, the truth is…if the future is likely going to force everyone…the willing, and unwilling, to get on board the ‘green train’… well, then in a short time, guess what?

That’s right, in theory, everyone will then be using affordable and readily available ‘green’ products and having their people following easy to learn ‘green’ methods.

And, then how SPECIAL will any one of them be more than another… if they’re all ‘GREEN’?

That’s right, not very!

So, if just being ‘green’ isn’t going to give you the competitive edge, what will?

Like always… it’s the ‘stuff’ that requires a little bit of ‘heavy lifting’,at least at first.

Remember, all the things we talked about that help set us apart from the competition.

Things like… creating automatic and tireless systems to effectively manage every part of your commercial or residential cleaninng business. (see prior e-newsletters)

Things like… developing productivity strategies to utilize only the most effective and efficient equipment, products, training and quality control methods available for your janitorial business.

Things like… expanding your range of services to include ‘day cleaning’ as an alternative to those willing to allow cleaning to be done during regular business hours with the prospect of improved quality, lower turnover, along with reduced utility costs i.e. lights, A/C, heat.

Things like… creating MGP’s, Measurable Guarantees of Performance, or what some experts call USP’s, Unique Selling Propositions, or what others call UCA’s, Unique Competitive Advantages. (see prior e-newsletters)

Things like…creating an effective, ongoing marketing program consisting of a series of pre-scheduled steps such as powerful direct mail pieces. (see prior e-newsletters)

These are the ‘things’ that can give you a strong and lasting competitive edge on your competition.

In summary: Being ‘green’ is just one of the ‘things’ you’ll need to be successful… NOT the ONLY thing!

Discover the Guru in YOU,

Dan

Watch this fast paced video – Cleaning Business Marketing Strategy: Rinse and Repeat! where Dan explains an easy yet effective strategy to continue to leverage your same critical marketing messages without having to come up with whole new set of marketing pieces. Plus, he’ll give a practical plan for not losing the value of the marketing schedule of steps you worked hard to put together.

Thanks for watching our video – Cleaning Business Marketing Strategy: Rinse and Repeat! but, don’t stop there – be sure to check out our video:

What Would YOU Want from a Cleaning Service?, where Dan shares practical examples of things he might want to look for – if HE were a building owner or property manager and was going out to hire a contract cleaner to service his building or office. Then, he’ll give practical steps you can take to prove to your commercial or residential cleaning business customers that you – in fact, have the very qualities and procedures they’re looking for.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable. Want to Flip Yours?

Temperance, MI – April 3, 2013 – Clean Guru LLC is pleased to announce that over 100,000 janitorial and residential cleaning bids have been created using their online and mobile, cloud-based program. This convenient janitorial software provides work loading, price estimates and customized proposal contracts. These cleaning service proposals have been prepared by commercial cleaning companies and maid service businesses in the US, Canada, UK and Australia.

The CleanBid® Program offers commercial cleaning contractors seven separate modules (types of cleaning) including: Janitorial/ Office Cleaning, Tile Maintenance, Carpet Cleaning, Post-Construction Clean-up, and Move In/Out Cleaning as well as Window Cleaning and Residential Cleaning /Maid Service.
The 100,000 cleaning bid mark is another important milestone in the company’s ongoing goal of providing the most effective and user-friendly online janitorial bidding software available to cleaning businesses today.

Tony Dietsch, co-founder of the CleanBid® Program, explains “It’s really great to know our members have trusted our online and now – mobile bidding program to create over 100,000 bids to date.  It speaks to the growing popularity of and trust in cloud based software programs to solve business problems!”

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the edge to compete and WIN.  The first of these powerful tools is the CleanBid ® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

Ask if they want ice cream – and they say ‘No’.

But ask them if they want a scoop of vanilla or chocolate… and this time, you’re likely to hear them snap back with the flavor of their choice!

Yep, now they’re buying ice cream!

Why? What’s changed?

Well, the ‘offer’ or ‘pitch’ was presented as one of picking from options (vanilla or chocolate), rather than a simple ‘Yes or No’ to the question of whether they want ice cream at all.

And, there’s the lesson:
Take time to think of how you could create options for your cleaning business prospects to pick from.

Why?

Well, because, in general, people like choices.

So, how can we apply this ‘option’ idea in marketing our janitorial cleaning services?

Well, of course, by looking at offering a number of options of services to our prospects.

For example, in addition to the 5 day cleaning program they asked for, show a 3 day optional cleaning program on your proposal to them as well.

Or, how about rather than simply stating they will be responsible to provide the consumable poly/paper supplies, ask them if they would like to look at the option of having you track, order and restock these items for them, as an additional service.

Or, how about offering them an optional day cleaning version, as well as, the standard ‘after hours’ version they’re used to seeing. They may have never considered it before, and may be interested, even excited, about the option!

Or, how about having several options to choose from for each kind of extra service you provide such as carpet cleaning, tile maintenance, window cleaning etc.

For example, you could create three optional levels of service for carpet care, maybe Silver, Gold and Platinum, where each higher level offers increasing levels of service.

It takes work to think of and create these optional programs… but it can work wonders!

I mean, who doesn’t like ordering from a menu?

That’s right, we all do. And our cleaning company prospects are no different!

Discover the Guru in YOU,

Dan

Watch this fast paced video – What Would YOU Want from a Cleaning Service?, where Dan shares practical examples of things he might want to look for – if he were a building owner or property manager and was going out to hire a contract cleaner to service his building or office.  Then, he’ll give practical steps you can take to prove to your customer that you, in fact, have the very qualities and procedures they’re looking for.

Thanks for watching our video – What Would YOU Want from a Cleaning Service? but, don’t stop there – be sure to check out our video:

Cleaning Business Opportunity:  Think ROI vs. Cost where shares practical examples of how he and Tony made the shift from focusing only on initial expense to considering the practical financial impact of all kinds of purchases from software to cleaning equipment.  Then, he’ll give practical steps you can take to make the shift in your janitorial business.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable.  Want to Flip Yours?

Ever wondered why it seems you’re cleaning more accounts than ever, but not making any more money?

How can this be? It’s enough to drive you nuts!

You ‘know’ you’re bidding each new cleaning job the same -at least, you think you are.

So, what the heck is going on?!

Well, it might come down to one thing:

…. OVERHEAD.

What’s that? What’s does overhead mean in a cleaning business you ask?.

Well, ask a hundred people and you’ll likely get
a hundred answers.

But, for today, let’s define overhead as…..

all your expenses over and above wages and payroll taxes. (sometimes called ‘burden’)

So, we’re talking about things like: cleaning chemicals, rent, utilities, gas and any training, managerial or admin wages or salaries not covered by the direct wages of an individual account.

So, ‘overhead’ is an expense category that’s normally shown as a percentage in order to calculate how much each account needs to ‘carry’, ‘kick in’, or contribute – to pay for expenses other than wages and payroll taxes.

It’s a little hard to get your ‘head around’ but it’s important, because overhead, or more specifically, - not accurately accounting for overhead – is where… the trouble can start!

Let’s take a look:

-when you buy add’l chemicals and equipment
-hire more managers or office help
-invest in a new software
-spend more on gasoline or repairs….

Yep, all these things can increase your commercial or residential cleaning business’ overhead, and if you haven’t accounted for it in your pricing… you may begin to feel like…

You’re doing more work…but not making more money!

Yeah, trouble.

You may be bidding using a simple method you’ve always used, where you just multiply the hours you think it will take, by some hourly billing rate you think is fair, not realizing things have changed.

That’s right, your old way of bidding may not be taking into account your new higher level of fixed expenses.

Let me tell you a story…

Years ago, we were humming along, thinking everything was going great. We were quickly picking up accounts and starting them just as fast.

Wonderful, right?

Wrong!

We kept running into a problem month after month.

When we looked at how we priced each job, it looked like each account was making money, but our P&L wasn’t showing the same profit, not even close!

Why?

Well, because at that point, we had not yet begun to accurately factor in overhead when calculating prices.
We had set an overhead % of let’s say 35% (of labor) but when we really looked at all of our expenses, it turns out that the overhead % needed to be more like 50% to cover everything.

That’s a big difference – in our case, it was the difference between making money and losing money!

Ouch! Now what?

Well, we eventually created a sliding scale approach to assigning overhead to each bid we do.

No matter how you bid your jobs, you need to be looking at having each account pay’ its ‘fair share’ of overhead.

The end of the story is when we finally applied the correct (higher) overhead to our P&L calculations… you can imagine how each accounts profitability looked… yeah, pretty bad, but actually, for the first time more… realistic.

They finally reflected what was really going on.

It was a wake up call I won’t ever forget.

I hope it’s a lesson your cleaning business won’t have to learn as painfully as we did.

Discover the Guru in YOU,

Dan

Toledo, OH – March 2013 – Clean Guru LLC is pleased to announce it has moved its corporate headquarters to Temperance, MI.   Moving from their former location in Toledo, OH, the new corporate headquarters offer an even more convenient and efficient workspace for Clean Guru to design and support cleaning industry software programs such as their janitorial bidding program for today’s cleaning business contractors. The new office has facilities ideal for the kind of software programming and video training production Clean Guru specializes in.

Clean Guru LLC is the parent company of CleanBid, the online and now mobile bidding software, which has been used to create over 95,000 janitorial proposals. These cleaning contracts have been prepared by commercial cleaning and maid service businesses from countries including the U.S., Canada, UK and Australia.

The CleanBid® Program offers commercial cleaning contractors seven separate modules, or types of cleaning, to pick from including: Janitorial/ Office Cleaning, Tile Maintenance, Carpet Cleaning, Post-Construction CleanUp, and Move In/Out Cleaning as well as Window Cleaning and Residential Cleaning/Maid Service.

Tony Dietsch, co-founder of the CleanBid® Program, explains “It’s great – our new location is a very convenient and efficiently configured office facility which offers an ideal work space for us to continue to design exciting new software for our cleaning business members!”

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the edge to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

Watch this fast paced video – Cleaning Business Opportunity:  Think ROI vs. Cost where shares practical examples of how he and Tony made the shift from focusing only on initial expense to considering the practical financial impact of all kinds of purchases from software to cleaning equipment.  Then, he’ll give practical steps you can take to make the shift in your janitorial business.

Thanks for watching our video – Cleaning Business Opportunity:  Think ROI vs. Cost, but, don’t stop there – be sure to check out our video:

The 30 Minutes that KILLED the Cleaning Business, where Dan shares two examples of how small increments of time can wreak havoc on your janitorial business or residential cleaning company.  Then, he’ll give practical steps you can take to ‘lock in’ the profitability or your accounts early on when you are first starting up a new cleaning account.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable.  Want to Flip Yours?

This is one of them: Take inventory

In other words, know what you have AND where it’s at.

Why?

Well, of course, the obvious reason is you own the asset – and whether it be an auto scrubber, vacuum cleaner or hi-speed burnisher, it’s up to you to keep track of it.

(Lord knows, if you don’t… no one else will)

But, there’s other just as important reasons to take inventory.

First, the things you keep close track of don’t seem to ‘disappear’ as often – AND stay in better shape!!

I don’t know if anyone’s taken the time to do a study of it, but we certainly found it to be true!

The equipment we didn’t ‘watch’ just seemed to come up ‘missing’ a lot more than the things we tracked.

And, the equipment we didn’t ‘watch’ just seemed to be poorly maintained compared to — the condition of the equipment where we knew where it is and whose using it.

It injects a degree of much needed accountability.

Make sense doesn’t it.

In fact, you can probably confirm the same thing happens in your company too.

Next, we had a system to know the location of

every set of equipment – as well as one for tracking vacuums being brought in for repair.

And we learned a lot from those systems.

For example, we may have found someone is putting a vacuum belt on incorrectly, or not emptying the
bag often enough.

By tracking inventory, we knew who to talk to and re-train on the proper way to maintain the equipment.

Another reason keeping track of inventory is so important is because – it allows you to maximize the use of your equipment!

Years ago, we would land a new account which needed us to provide, let’s say, a 36″ automatic scrubber.

Can you see this coming?

Yep, we actually went out and bought, or leased, a new machine, not realizing we had an extra one, in perfectly fine shape, just sitting at another account collecting dust;

That’s right, not even being used!! And, all because we weren’t keeping track of inventory.

It’s hard to put a dollar figure on how much you can save by moving equipment to where it’s needed most, by keeping it in better shape, or by reducing how many times equipment gets “lost”.

But it can be BIG.

So, even though ‘taking inventory’ isn’t exciting… increasing your profit is… so be sure to do it!

End of sermon.

Discover the Guru in YOU,

Dan

Watch this fast paced video – The 30 Minutes that KILLED the Cleaning Business, where Dan shares two examples of how small increments of time can wreak havoc on your janitorial business or residential cleaning company.  Then, he’ll give practical steps you can take to ‘lock in’ the profitability or your accounts early on when you are first starting up a new cleaning account.

Thanks for watching our video – The 30 Minutes that KILLED the Cleaning Business but, don’t stop there – be sure to check out our video:

It’s What You Do When You DON’T Get The Cleaning Job!, where Dan shares a story about how the way a business owner treated them – and how it cost that person any shot at working with them in the future.  Then, Dan will explain why you want to handle rejection the right way – and finish up by giving you several practical strategies for turning initial rejection into ultimate success.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable.  Want to Flip Yours?

The playing field in the cleaning industry has been effectively leveled by innovative, intuitive software designed to give small or even start- up cleaning companies the online and mobile tools needed to quickly and successfully compete with much larger building services contractors – even those having hundreds of employees or doing millions in sales.

In the past, cleaning business owners hoping to grow a large and profitable company might have reasonably expected to face years engaged in a painful, uphill battle to get the kind of information and tools necessary to look and operate as professionally as their larger cleaning counterparts.

No more.

While experience is, and will always be, important – sometimes, in some things, it can be dramatically reduced in importance or even replaced altogether by the use of the right business tools, in this case, the software available to cleaning companies today.

That’s right; the years of painful struggle have been largely eliminated by online, mobile tools. Effectively programmed with pre-loaded production rates, cleaning schedules, pricing formulas and contract templates – these software programs can not only take away the ‘big guys’ advantage but even ‘tip the scales’ in favor of smaller, newer cleaning business if the competition isn’t armed similarly.

And, that can happen – big companies move slowly. Cleaning companies are no exception.

Fortunately, for today’s motivated cleaning business owners, who want to quickly move up in the ranks of successful cleaning business in their market, this can be a game-changing disadvantage they can capitalize on.

But, they’ll need to move fast.

Even big, slow-moving companies know today’s high-tech, fast-changing business environment can quickly identify, isolate and then punish companies who fall behind – no matter how big.
The list of major companies, even those with familiar, household names, who missed or failed to react decisively in the face of dramatic technology shifts, who are now either gone altogether or, if not quite gone, are mere ghosts of their former selves – is long.

Big cleaning businesses are no exception – and they know it, making the window of opportunity for eager cleaning businesses wanting to ‘leapfrog’ ahead of their larger competitors shorter than ever.

However, the good news is progressive cleaning business owners who utilize online, cloud based software on their Smartphone or tablet device have reported prospects being at the very least curious and often – impressed.

Stories of cleaning business owners pointing to the use of the latest business software and the professional image and documents it can create as one of the primary reasons given for landing a new account – are not uncommon.

But, the use of today’s intuitive, user-friendly software does more than delight the user – it sends a message.

Prospective building owners and property managers often take their impressions regarding the professionalism and credibility of the software they see being used and project or assign similar positive qualities to the user of the software.

In a highly competitive marketplace like cleaning, being able to differentiate or set your company apart from you competition on something other than price – is critical. Cleaning business software can be one of the fastest, easiest and most cost effective ways to do just that.

Identifying and integrating the best business software can prove to be a game-changing advantage to those forward thinking cleaning business owners who are looking to identify and leverage every competitive edge they can find.

Let’s look at an example, not in cleaning.

The growing trend today towards offering higher education by having the very best university professors teach college courses online, is not only promising – as a way of cost effectively distributing education and leveraging the best instructors to maximize results and minimize costs, but serves as an example of a strategy designed to leverage today’s technology to create a better ‘mousetrap’ – one that serves clients, in this case, students better and at a lower cost.

But don’t expect all the tenured university professors to like it – they won’t.

Similarly, don’t be surprised to hear old-school cleaning business owners grousing about the new technology either- and how it can never replace the traditional ‘school of hard knocks’ education they earned in the cleaning business over the course of 30 years.

It’s understandable.

It can be hard for someone who struggled for years to find the answers needed to achieve a certain level of success – to see today’s cleaning business owners getting software essentially handed to them that not only short-cuts the process of learning the cleaning business – but may, in fact, provide better formulas than the crude, rules-of-thumb procedures relied on by many in the past.

Again, it’s natural, but as hard as they try and as much as they complain, in the end, it’s not going to change a thing. It’s not going to stop the way software is revolutionizing the way cleaning businesses owners run and grow their companies.

For example, janitorial bidding software can effectively eliminate the need to spend years of painful trial and error learning to calculate how long an office building should take to clean or how to price a tile maintenance job.

Janitorial software can definitely level the playing field for cleaning businesses, but, if and only if they identify and utilize it while it still remains a competitive advantage.

Ever had to go back a second – or third time?

Yep, it can happen – it used to happen to us.

But not anymore, or at least very, and I mean very, rarely.

Here’s why:

We painfully learned to take the time to measure properly and accurately – the first time.

That’s right, in our first visit, if we’re not sure of a measurement we took, well, we’ll go measure it again. period.

So, be sure to take full advantage of your first measuring walk through of a building.

Here’s how:

Slow things down – so you get only the most accurate info to load into the workloading and bidding software.

I admit it -we hope cleaning business owner consider using CleanBid bidding software, and think it’s the best bidding program around, BUT, whatever you use, you’re going to want to enter accurate data!

The good news is when you take the time to create an accurate list of detailed measurements, floor types and fixture counts, you’ll have an incredible reference tool to help you do two important things:

1. Create an accurate and professional bid proposal.

2. Quickly and easily be able to calculate prices for ‘project work’ or ‘one-time job’ requests like carpet cleaning or tile stripping and refinishing jobs.

That’s right, when the last minute, emergency call comes – asking for a price to scrub and recoat the waxable tile hallways and lunchroom, you’ll be able to quickly calculate a reasonable and profitable price.

And, something just as important, as long as they haven’t had any remodeling, you’ll be able to trust that your measurements are ‘good’.

And that’s important, because when you’re not sure, you know what happens…

That’s right, you, or someone in your company has to make a separate trip out to that building to re-measure.

What a waste of time and gas!

Time that could have been used for any number of things – like training, inspecting or selling…

So, follow the carpenter’s motto ‘measure twice – cut once’ so you can get ‘build’ (hehe) your company efficiently and profitably -and that’s no joke.

Discover the Guru in YOU,

Dan

Watch this fast paced video – It’s What You Do When You DON’T Get The Cleaning Job!, where Dan shares a story about how the way a business owner treated them – and how it cost that person any shot at working with them in the future.  Then, Dan will explain why you want to handle rejection the right way – and finish up by giving you several practical strategies for turning initial rejection into ultimate success.

Thanks for watching our video – When You DON’T Get The Cleaning Job! but, don’t stop there – be sure to check out our video:

How to Spot a HIGHLY Productive Cleaning Business Owner!,where Dan tells about a crazy story he heard on radio that illustrates how a man used a variation of the productivity technique to win a car – and then gives a practical example of how you can create a daily schedule that will help you get a whole lot more done – a whole lot faster in your cleaning company.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable.  Want to Flip Yours?

Toledo, OH – February 6, 2013 – Clean Guru™ LLC, is pleased to announce reaching a new milestone of over 9,000 – in the number of  professional commercial and residential cleaning businesses registered for and receiving the weekly email and videos in the ‘Flip My Cleaning Business from Painful to Profitable’ series!.  The emails and video ‘shorts’ are designed to offer ideas, tips and strategies to succeed in spite of today’s challenging economy.

This popular series reveals effective marketing, selling and operational strategies designed to help those who own a janitorial company or maid service – as well as those considering starting a cleaning business.
Building service contractors who follow the series learn unique approaches to finding, landing and keeping profitable cleaning jobs. The subject matter includes advice on topics such as how to identify prospects, generate leads and price a cleaning contract for profit.

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the bestselling book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru LLC offers janitorial software such as the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is their motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional proposal to use with your cleaning contract, ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

Yes, this is Steve with a management firm out here in California.

We’ve just picked up a big company and one of their support buildings is out there -near you in Ohio.

The cleaning is six times per week now, but I think you might be keep it looking good in five.

Anyway, the thing is we’re looking at $2,200, maybe $2,300 - interested?

Yeah, that’s the pitch…. basically, they’ve got $2,200 or $2,300 available for some cleaning – would you like it?

Well, of course, the answer should be – it DEPENDS.  That’s right, it depends on LITTLE things (sarcasm intended) like…

Where is the account?

What time can it be cleaned?

How big is the building?

What do they need done? (specs)

Can I see the building so I can figure out how long it should take to clean?

How’s THAT for starters?

So, to start to find out this information…

I say, ‘Well, Steve, I don’t know, can you tell me a little bit about who you are, the company, the building and the cleaning they’re looking for?’

He then quickly, and I mean quickly, whips through how he thinks they (and who are they? …well, the old cleaning company… yeah, the one’s who are getting replaced/fired because they weren’t putting in enough time to keep the place clean!) – yeah, he thinks, THEY were putting in about 4 hours or so Monday – Friday.

Oooops, wait a second, NOW he that he thinks about it, there may be two of them, -yep, now, he thinks there could be two cleaners each night, so we should probably plan on 40 hrs.

Huh? – What? Are you kidding me???

I say ‘You’re talking per week?”

He mumbles “uh, yeah.”,

I say, ‘But, I thought they cleaned it six times per week. He says, “Yeah, but like I said, I think you’ll be able to do it in…um… five.’

He continues..

‘Anyway, like I said, I haven’t really actually seen the building, but, I’ll see if I can get someone there to show you -but, like I said, we’re talking $2,200 maybe $2,300 or so…”

Excuse me… but ‘What in the world is he talking about? I can’t seem to get a straight answer.’

That’s right, I’m thinking, I wish Mr. Slick here, would quit throwing out numbers, like everything’s no big deal.

There’s a big difference in:

-whether one person or two is needed

-whether each put’s in four vs. five hours a night, and –whether they do it five or six times per week!

In fact, the answers to these questions will determine whether or not the “deal” will work.

But, instead, this guy just keep telling me over and over how “We’re looking at $2,200 or $2,300″, hoping the details won’t make any difference, and that I’ll be so excited and grateful, I’ll won’t ask any questions!

Are you kidding me?!

Bottom line – after finally getting the details – we respectfully passed.

Now, for once, he’s finally quiet. “Uh, ok”…

Yeah, it’s all fun and games as long – as you don’t ask any questions.

But you need to. You need to know what you’re getting into.

I’ve heard horror stories about cleaning contractors doing sub-contracted work for a large national cleaning companies, including not getting paid on time or at all etc..

I’m sure someone can just as easily point to where a subcontracted situation did work out well for the sub…

All I can say is – Tony and I didn’t like the sub jobs – they never seemed to have any profit in them when we looked into the details.

Again, maybe, MAYBE there are sub contract situations where the building tenants are happy, the facility looks good, the cleaner has enough time to clean properly, the national cleaning company gets their cut… and their still enough money left for small, subcontractor at the end to make a fair profit.

We’ve just not seem much of it.

Tony and I preferred to hold the cleaning contract directly with the building owner – we didn’t want or need a middleman involved.

It’s up to you how you handle offers of being a sub contractor for a large, national maintenance management outfit – but, whatever you do, please remember this…

Go in with your eyes wide open – and to do that, you’ll need to ask plenty of questions, and not stop asking them – until you get solid answers.

Discover the Guru in You,

Dan

Watch this fast paced video – How to Spot a HIGHLY Productive Cleaning Business Owner!, where Dan tells about a crazy story he heard on radio that illustrates  how a man used a variation of the productivity technique to win a car – and then gives a practical example of how you can create a daily schedule that will help you get a whole lot more done – a whole lot faster in your cleaning company.

Thanks for watching our video – How to Spot a HIGHLY Productive Cleaning Business Owner, but, don’t stop there – be sure to check out our video:

Clean Guru Thinking vs. Natural Instinct:  WHEN Should YOU Change Your Cleaning Business, where Dan gives a personal story and a janitorial business example to illustrate ‘how the right time to make changes to improve your cleaning company may turn out to be opposite of what you might naturally think.’

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable.  Want to Flip Yours?

‘Oh, I know this building is really dirty and hard to get to – but I’m sure we’ll be able to hire someone locally to clean it. No problem.’

‘Oh, I see the specs call for us to provide an auto scrubber. I don’t know how much they are new, or if I can even find a decent used one, but I’m sure I can get my hands on something, from somewhere, pretty cheap. No problem.‘

I once had a boss who gave me these words of advice – and I never forgot them..

Nothing’s a problem, until it’s a problem and then it’s a problem.

The point, of course, is when we ‘kid ourselves’ into believing everything will simply,effortlessly, almost magically work out without much work on our part, well, we’re setting ourselves up for, yes you guessed right – a PROBLEM.

By the way, it reminds me of interviewing….

Have you ever been interviewing someone that answers quickly, automatically and seemingly without thinking, ‘No Problem!’ to every question you throw at ‘em?

I don’t know about you, but when I hear someone automatically anwer thoughtlessly like that, I begin to think… this guy or gal is most likely – yep,a problem!

I mean are you kidding me? How can everything be ‘No Problem!’.

Heck, my whole day is finding problems, and then learning how to fix them and keep them fixed.

And, bottom line, you just have a heck of a lot more credibility when you, at least, think for a minute first, and then give some degree of thoughtful and meaningful answer to a question.

Sorry, I got off on that rant... but it makes me crazy!

Anyway, let’s get back to the real point of today’s message, which is, when you quickly dismiss problems as being ‘no big deal’ without investigating, and thinking them through, you can be setting yourself up for trouble.

Let’s go back to the examples I described in the beginning:

In the first one, where we boasted we could ‘bang the cleaning out in an hour’

Really? Don’t kid yourself….

Did you remember to factor in travel time to and from, the account?

Did you remember, it will take X amount of time to just get in, set up, then when you’re done, put things away, turn of the lights, and lock up?

In the second example, we proclaimed we shouldn’t have much trouble hiring someone to clean that hard to get to and super filthy account.

Really? Don’t kid yourself…

During times like this, when it’s hard to find, qualified and reliable employees, will you really be able to find and keep someone in the job, or will it more likely be the case, that you can’t fill the job the spot, and even if you – the next tough job is keeping it filled?

In the 3rd example, we tossed aside any concerns about finding or paying for an auto scrubber, telling ourselves that ‘I’m sure we’ll find something, from somewhere, pretty cheap?!’

Really? Don’t kid yourself….

Buying new equipment isn’t cheap, and finding used equipment at a good price isn’t always easy or sometimes – even possible.

So, what am I saying?

Well, first, let me tell you what I’m not saying.

I’m not saying to pass on a possible new account because there may be problems. (Heck, there’s always going to be some problems to overcome.)

What I am saying, however, is think first. Go in with your eyes wide open. Be realistic.

Do your homework.

The message is this -’don’t kid yourself” and end up getting stuck in a situation where you’re losing money, and ALL because you didn’t think realistically about how long things would take or how much things would cost.

You know I’m a big believer in making sure every account ‘stands on its own’, you know, pull its own weight profit wise.

If you go into the bidding process with realistic estimates for things, such as ‘time needed to clean’ and ‘other expenses’ you’ll stand a better chance of it being a winner rather than a dud – if you do get awarded the business!

And that’s a good thing!

Discover the Guru in YOU,

Dan

Watch this fast paced video – Clean Guru Thinking vs. Natural Instinct:  WHEN Should  You Change Your Cleaning Business, where Dan gives a personal story and a janitorial business example to illustrate ‘how the right time to make changes to improve your cleaning company may turn out to be opposite of what you might naturally think.’

Thanks for watching our video – Clean Guru Thinking vs. Natural Instinct:  WHEN Should You Change Your Cleaning Business? but, don’t stop there – be sure to check out our video:

Embarrassing Story – BIG HR Lesson for Cleaning Businesses! to hear Dan share an in-the-trenches HR situation where he got caught – completely off guard-  and then a few simple steps you can take so you don’t!

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable.  Want to Flip Yours?

Our local zoo advertises, for example, advertises on billboards from time to time. They will often highlight some clever or funny ‘play on words’.

For example, let’s say they’re opening a panda exhibit – the sign might say something like ‘Get Here Early
Because It’s Utter Panda-monium at the Zoo!’

Cute, right? Sure, we ‘get it’, but does it work?

Who cares, as long as it funny, interesting – clever, right?

Wrong.

Ok, hang on, don’t misunderstand – we love our zoo here in town. In fact, it’s hands down, one of the best in the country.

But, to be honest…

I don’t think it much matters if it works, or not.

Huh, why?

Well, our community loves and supports our zoo in big time, and in every way possible – including financially, so…

Whether the ad works or not, the zoo will still be in business tomorrow, but, if you or I spend a fortune on advertising that doesn’t work… well,

…we might NOT! Yeah, ouch!

Why am I being such a scrooge? Don’t I like things that are clever, funny?

Well, sure, I do – just as much as the next guy…

But, the philosophy that helped Tony and I survive and thrive in the cleaning business was THIS…

Being REAL beats being clever!

So, what exactly do I mean by ‘being REAL’?

Well, it’s clearly highlighting the tangible, practical benefits waiting to be enjoyed by your prospects if they ‘do
business with your cleaning business’ with you – that’s real, that’s what sells.

Benefits,like, …

-making them more productive because of the time you can save them, or

- giving them the chance to shine in the boss’ eyes because they FINALLY hired a cleaning company that can
consistently delight employees and tenants with the quality of the cleaning delivered.

That’s the ‘stuff’ that inspires people to act – to buy.

For example, what if the zoo ran an ad that promoted that they were offering a special to help families afford
bringing the whole family down to the zoo, and it was pitched something like this…

“We know gasoline is up this summer. But we don’t want that to keep you from getting your family down here
to make memories…so this Saturday, we’re announcing…

Take A ‘Bite’ Out Of High Gas Prices At The Zoo!
___________________________________________________________________________________

For anyone arriving by 10 AM this Saturday, you can enjoy full admission for half off! That’s right, half off!

We realize how tough it is out there, but we’re in this together, and we don’t want anyone to miss the Zoo
this summer!

Now how does that compare to ‘Come On Down To The Zoo, Don’t Miss the Panda-monium’?
___________________________________________________________________________________

By the way, you can still be clever… i.e. ‘Take A Bite’ line with maybe a photo of an alligator taking a “bite”
out of the price $ etc.

But the point is – it can’t only be clever – it has to start with something more – something real!

When prospects realize you have REAL, genuine empathy for them, they’ll respond more frequently and in
bigger numbers than to something that’s simply clever.

I hope I can REEL you in to REAL-LY think about this this week. Ok, not super clever, but I couldn’t resist.

Discover the Guru in YOU,

Dan

Toledo, OH –  January 4, 2013 – Clean Guru LLC is pleased to announce its plans to develop a  useful and user-friendly software tool for bidding on the cleaning of ceramic tile and grout floors – giving members pricing help as well as associated task wording for job specification reports.

The new feature will be added to the Tile Module of the CleanBid® Program – the popular janitorial bidding software which can be used for both commercial and residential cleaning, maid service jobs.

Dan Liebrecht, co-founder of the CleanBid® Program, explains, “Our members have been asking for a way to bid on maintaining ceramic floors and grout which are popular in many of today’s homes and offices. This new software feature will help them to do just that – quickly, easily and professionally!”

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the tools you need to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial and residential cleaning business owners as well as those just starting a cleaning company – an advanced approach to finding janitorial and maid service leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanSuccess™ Program at http://www.cleanbid.net/cleansuccess

Chiquetta Simmons
Sabal Palm Services, LLC
Summerville, SC

Watch this fast paced video – Embarrassing Story – BIG HR Lesson for Cleaning Businesses! to hear Dan share an in-the-trenches HR situation where he got caught – completely off guard! Then find out the simple steps you can take in your janitorial or residential cleaning business to make sure you end up in the same awkward predicament Dan found himself in.

Thanks for watching our video – Embarrassing Story – BIG HR Lesson for Cleaning Businesses! but, don’t stop there -be sure to check out our video: Why Cleaning Businesses Should Treat Customers… Like Prospects! where Dan makes an embarrassing admission that holds a clue about what cleaning companies can do differently, starting today, to dramatically improve how your customers feel about your cleaning business.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable. Want to Flip Yours?

How in the world did they build that?

And, the answer, of course, is the same way anything of value is built – yep, one brick at a time.

You have goals for your cleaning business.

You may want to double your profits.
You may want yearly sales of $1,000,000
You may want to earn $100,000 a year.

You can – others have done it. So can you!

But, HOW did they do it – right??

Well, it wasn’t a stroke of genius – at least I’ve never seen it done that way in the cleaning business!!

Nope, it was the un-sexy way, the real way – basically by building the business – one brick at a time.

What bricks?

Well, of course, all the ideas, plans, procedures, systems and people needed to build your janitorial business or residential cleaning service.

Those are the vital ‘bricks’ you need for your ‘wall’ to stand FIRMLY on its own.

And the bigger the wall/goal, the more bricks you’ll likely have to be put in place.

But, here’s the thing, it isn’t as easy as snapping your fingers, is it?

Nope. It’s tough.

But it’s easier when you break everything down into smaller daily goals.

That’s right, giving yourself 4 or 5 smaller ‘bricks’” or daily goals to complete each day will often get you farther than ‘trying to throw up a whole wall’ all at once.

So, for example, ‘Get your first sales letter written’.

Too big?

Then, instead, make the goal to just get the first two paragraphs written.

Still too big?

Then, simply decide to prepare the outline for the sales letter..

Break it down as far as you need to.

Let’s look at another example.

Which one of the following lists of daily goals would you actually do?

1. Establish Employee Handbook

2. Train Everyone on Safety

Versus…

1. Start a list/file of rules and regulations you don’t want to forget to include in the final employee handbook.

2. Search for at least two sources of training materials and begin to compare them.

We enjoy and accomplish more when we work from a list of manageable, clear, daily goals.

Some progress made on small daily goals, beats NO progress on huge, lofty goals!

Just remember the Great Wall Of China.

Discover the Guru in YOU
Dan

Toledo, OH – December 18, 2012 – In an effort to acknowledge the growing importance of social media as a resource for janitorial businesses and residential cleaning services to find solutions to their most pressing challenges – such as how to price cleaning jobs and prepare professional proposals to give to their prospects – Clean Guru LLC is pleased to announce it has begun to record and post monthly YouTube videos featuring testimonials and reviews sent in by members.

To date, over 90,000 cleaning bid proposals have been created by members using the online and now – mobile program. Commercial cleaning and maid service businesses from countries including the United States, Canada, UK and Australia have prepared these cleaning bids.

The CleanBid® Program offers commercial cleaning contractors seven separate modules, or types of cleaning, to pick from including: Janitorial/ Office Cleaning, Tile Maintenance, Carpet Cleaning, Post-Construction Clean-Up, and Move In/Out Cleaning as well as Window Cleaning and Residential Cleaning/Maid Service.

The video posts are another important step in making cleaning companies aware of this popular and user-friendly online janitorial bidding software developed to serve today’s cleaning business owners.

Dan Liebrecht, co-founder of the CleanBid® Program, explains, “We’re excited to tell get the word out about our user friendly bidding software to as many cleaning businesses as possible, in as many ways as possible, including the new opportunity social media makes available!”

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the edge to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

Watch this fast paced video – Why Cleaning Businesses Should Treat Customers…Like Prospects! where Dan makes an embarrassing admission that holds a clue about what cleaning companies can do differently, starting today, to dramatically improve how your customers feel about your cleaning business.

Thanks for watching our video – Janitorial Businesses: Why Cleaning Businesses Should Treat Their Customers…Like Prospects! but, don’t stop there -be sure to check out our video: Janitorial Businesses: Don’t Be Afraid to Tell ‘Em What You Know!’ to hear WHY so many commercial cleaning and residential maid service businesses avoid telling building owners and homeowners about their own experience and opinions, why THAT may be costing them sales and WHAT you can do about it Now!!

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable. Want to Flip Yours?

Don’t ask me how I know…. lol

Anyway, in the last 2 or 3 summers, they’ve been booming with business with people are lined up from 10 in the morning until late at night.

And that’s seven days a week, all summer long.

Now, there’s another place that sells soft serve ice cream not too far away from the first place.

But, their story is quite different.

You see, they used to get everybody to come to them, baseball teams – everyone!

Not any more.

They’ve gotten so slow in the last year or two, I wouldn’t be surprised if they shut down completely –while the other ice cream shop is, like I said, booming.

Why?

I mean – they’re both in the exact same business.

They’re located just 10 minutes from each other – both in good locations.

So, really, what’s up?

Well, to make it quick – the short answer, from what I can see is one has a business model that WORKS – and the other doesn’t!

The successful outfit serves up huge portions of ice cream … MUCH more than you would expect!

Customers ‘eyes get as big as saucers’ when they are handed their precious ‘cargo’, I mean, order.

…or at least, that’s what I’ve been told!

Anyway, I forgot to tell you one other important bit of information….

Their prices are higher – that’s right, a lot higher than the other ice cream shop. But you know what?

You guessed it – People don’t seem to care! That’s right, at least so far – their business model of over-delivering the creamy treats has hungry customers feeling more than willing to buy – and, to at least temporarily ignore any concerns they may have had about price.

Is it a fluke?

Well, it may be.

And if you instantly dismiss it as, just that, a ‘fluke’. .. then, that’s likely all it every will be for you – and you could completely miss a golden opportunity.

But, if you see it as possibly an example of a business model, then, you may have just found a possible ‘blueprint’ to success.

Notice I said possible – more investigation is definitely in order.

For example: Do the numbers make sense? Does the strategy of large portions offset by high prices result in a net profit far beyond the other guy’s strategy or not?

But that’s not really the main lesson, anyway.

The main lesson is mind-set.

Look with ‘eyes of opportunity’ so you don’t too quickly dismiss stories about successful businesses as one-time ‘wonders’ or flukes that don’t apply to the cleaning business.

They may actually be a real-life example of a winning business model waiting for you to learn and profit from.

Because, this idea isn’t necessarily just about ice-cream stores, is it?

No, it works for janitorial cleaning companies too.

It’s not hard to do the ‘math’:

Find someone who has run, or is still running, a janitorial cleaning company that’s succeeding in all the important ways you’re looking for including:

1. Delivering a reliable service,
2. Keeping a professional level of quality, and
3. Maintaining a sparkling reputation… and, of course,
4. Enjoying good sales growth and healthy profits….

…and then study their ‘business model’, it may not be a fluke at all!

Discover the Guru in YOU,
Dan

Jenifer Shull
Evergreen Cleaning, LLC
Raleigh, NC

Stacie Warfield
Swifty Maids Home Cleaning
Indianapolis, IN

Jerry Flug
Davis Professional Services
Chesapeake, VA

Watch this fast paced video – Janitorial Businesses: Don’t Be Afraid to Tell ‘Em What You Know to hear WHY so many commercial cleaning and residential maid service businesses avoid telling building owners and homeowners about their own experience and opinions, why THAT may be costing them sales and WHAT you can do about it NOW!

Thanks for watching our video – Janitorial Businesses: Don’t Be Afraid to Tell ‘Em What You Know!! but, don’t stop there -be sure to check out our video: ‘OVER-Hire’ to Avoid Over-Reacting in Your Cleaning Business! if it’s ever happened to you – because, in this episode Dan reveals an insider strategy that may be solve the problem once and for all – so you don’t have to feel THAT kind of ‘kick to the gut’ feeling ever again!!

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable.  Want to Flip Yours?

Toledo, OH – November 28, 2012 – Clean Guru LLC is pleased to announce that over 90,000 commercial and residential cleaning bids have been created using their online and mobile, cloud based  program.  This convenient cleaning software provides work loading, price estimates and customized cleaning proposals. These 90,000 cleaning proposals have been prepared by commercial cleaning and maid service businesses from countries including the U.S., Canada, UK and Australia.

The CleanBid® Program offers commercial cleaning contractors seven separate modules, or types of cleaning, to pick from including: Janitorial/ Office Cleaning, Tile Maintenance, Carpet Cleaning, Post-Construction CleanUp, and Move In/Out Cleaning as well as Window Cleaning and Residential Cleaning/Maid Service.

The 90,000 cleaning bid mark is another important milestone towards the company’s goal of providing the most effective and user-friendly online janitorial bidding software available to cleaning businesses today.

Tony Dietsch, co-founder of the CleanBid® Program, explains “It’s really great –seeing our members trust our online and now – mobile bidding program to create over 90,000 bids to date.  It speaks to the growing popularity of and trust in – online and mobile cleaning software programs like ours!”

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the edge to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

Today, let’s look at owner-occupied ones.

It’s probably obvious, but worth saying just to be clear, that these are buildings where the owner of the building actually uses some or all of the building to run their own company.

And that difference makes a big difference when it comes to cleaning.

As you can imagine, the owner of a building who actually uses (occupies) the building to run their own business generally takes a great deal of pride in the daily appearance of their building.

This isn’t just some passive ‘investment’ to them, but rather, something that tells their employees, customers and community a lot about them – good or bad.

And so, of course, it’s natural this makes a great deal of difference when it comes to the value they place on cleaning.

What may have been quickly dismissed as too much to spend on cleaning by a property manager, – may be much more easily approved by a person who actually owns AND occupies.

That’s right, the owner occupier wants their building to say something very positive the kind of person they are and the kind of business they run.

They want the cleanliness of the building to say…
1. ‘This guy runs a tight ship!’
2. ‘This guy shows an attention to detail.’
3. ‘This guy has a commitment to quality.’

Bottom line: Owner occupied buildings are seen as a clear reflection of the owner.

And as a result, the QUALITY message gets through more often in the case of selling to an owner occupied building.

And just as importantly, the connection between PRICE and QUALITY, get through more often in the case of selling to an owner occupied building.

So, yeah, we like ‘em.

We like bidding them.
We like landing them.
We like cleaning them.
And we like keeping them!

We didn’t take them for granted, and suggest you don’t either. They really are gems!

Discover the Guru in YOU,
Dan

Watch this fast paced video – ‘OVER-Hire’ to Avoid Over-Reacting in Your Cleaning Business! if it’s ever happened to you – because, in this episode Dan reveals an insider strategy that may be solve the problem once and for all – so you don’t have to feel THAT kind of ‘kick to the gut’ feeling ever again!!

Thanks for watching our video – ‘OVER- hire’ to Avoid OVER-Reacting in Your Cleaning Business!!’ but, don’t stop there -be sure to check out our video: Why YOUR Cleaning Business Should ‘Do the RIGHT Thing!’ where Dan reveals the principle as well as practical reasons why ‘doing the right thing’ even when it may cost your cleaning business a few dollars – is a good idea, especially if you plan on business for years not months!

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable. Want to Flip Yours?

Short answer – owner occupied.

There, you have it.

But, on a serious note, we could learn a few things by taking a few minutes to look at this question closer.

First, let’s re-state the question.

“Which is better to go after if you want to grow quickly and profitably -property managed or owner occupied buildings?”

Now, to get to an answer, let’s talk about each separately.

On one hand, there’s property managed buildings where, of course, a property manager is responsible for managing the building for the owners.

In this arrangement, the property manager’s goal is to keep the building fully occupied and running as smoothly as they can, to be blunt, for as little as they can!

Now, hold your horses, I know many of you can quickly give me examples of how this isn’t true – where the property manager actually hired a janitorial cleaning service that came in quite a bit higher than the rest of the bidders.

Fine. I’m not going to argue with you. I’m sure it happens once and a while.

But in my experience, it just doesn’t happen much, at least not enough, in my mind, to justify spending a lot of marketing time or money on them.

Are there exceptions to this rule.

Sure.

In fact, we clean buildings for property managers, but the big thing is we landed them on our terms.

What terms?

Well, first, we have to be able to provide a level of cleaning we’re proud to attach our name to.

Notice, I didn’t say ‘perfect’ cleaning, the way I’d want it to be, in a perfect business world.

No, not perfect, but at least a level of cleaning that fits our cleaning methods and delivers a level of cleaning we’re not ashamed to ‘put our name on!’.

Second, the contact we’ll be working with from the property management company has to be a reasonable person… not an insane maniac!

I mean it.

And I’m going to assume, if you’ve been cleaning for any length of time…you know exactly what I mean.

Anymore, we simply refuse to work with someone who ‘goes off’ like a bomb any time, without warning, and for nearly any reason.

No amount of money is worth it! At least, it wasn’t to us.

Lord knows, I’ve learned this painful lesson more times than I care to admit and I’m now, more convinced than ever that no matter how much you try – you simply cannot make some people happy.

I, frankly, think they either don’t know how, or simply don’t want, to be happy!

It’s probably the stress… anyway, I’m getting off the topic….

Terms.

We were talking about under what terms we might clean for a property manager.

We’ve already explained two of them – specifically, that we need to be able to deliver quality cleaning and have a reasonable person as our contact.

Two other terms we look for are related to PRICE:

- Our price has to make us a fair profit and

- Our price has to allow us to have enough time (nightly hours) to consistently deliver the level of cleaning we promised.

That’s it. Those are our 4 terms.

And, we’re not trying to be difficult about it, it’s just that if we’re going to grow we need every account to be profitable, stable and clean!

Now, if you can find a property manager to work with where you can meet these terms, you may have found a real winner.

In fact, the up-side is, if you do, that most property managers have several, or maybe even many, buildings for you to bid on cleaning for them.

And if the stars line up right, it potentially could be very good.

However, here’s just another word or two of caution:

First, be careful that you don’t confuse having lots of accounts – with being profitable!

Second, be careful of ‘putting all your eggs in one basket.’

If everything you do is tied to one, or a very few property managers, you don’t want to get squashed if the big elephant decides to suddenly “roll over”… on top of you!

Again, I’m not saying property managed buildings can’t work out. They can. But, to our way of thinking, just not often enough to make them our primary target.

Next time, we’ll discuss ‘owner occupied’ buildings.

Until next time..

Discover the Guru in YOU,
Dan

Toledo, OH –  November 12, 2012 – Clean Guru LLC is pleased to announce its plans to develop a useful and user-friendly calendar feature which will allow CleanBid® Members to quickly and easily create notes, tasks and appointments which can ‘linked’ to a specific customer or prospect in a organized database.

In addition, the convenient calendar feature will allow users to send email reminders of upcoming appointments directly to their Smartphone.

Dan Liebrecht, co-founder of the CleanBid® Program, explains, “Our new calendar feature will give our members yet another reason to organize their janitorial bidding activities around the CleanBid Program.  When finished, we believe the calendar feature will become another useful and effective tool for our cleaning business members!”

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the tools you need to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanSuccess™ Program at http://www.cleanbid.net/cleansuccess

Watch this fast paced video – Why YOUR Cleaning Business Should… Do the RIGHT Thing! where Dan reveals the principle as well as practical reasons why ‘doing the right thing’ even when it may cost your cleaning business a few dollars – is a good idea, especially if you plan on business for years not months!

Thanks for watching our video – Why YOUR Cleaning Business Should… Do the RIGHT Thing! but, don’t stop there -be sure to check out our video: What YOUR Cleaning Business Can Learn from the BAR Business, where Dan reveals the ‘secret’ bars and restaurants know about keeping people interested in them not just for a year – but year after year.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial cleaning or residential maid service business from painful to profitable. Want to Flip Yours?

If you remember…

I had just bleached the carpet in a main executive office of one of our biggest customer’s buildings.

And, also, if you remember,

we were cleaning this carpet because our customer had VIP’s coming in the morning!

And, finally, if you remember,

the carpet looked horrible… actually ‘ruined’ some of the brown carpet was now bleached ‘yellow’ – while other areas were still brown carpet…

…creating what I would describe as “a huge, swirling mess of yellow and brown!”

….which by the way, on a side note, made me feel like I didn’t spray the ‘protectant’ on the right way… but that’s another story…lol… anyway…

Yeah, so THAT about sums it up.

Ok, so after the initial shock wore off… here’s what we came up with…

I bet you won’t guess AND by the way, I DON’T recommend this. It’s simply what two young, tired, inexperienced guys, new to the cleaning business came up with – at 1 AM:

We decided to try to ‘go back over’ the carpet with the extractor….

using a bleach water solution… in an effort to… you guessed it… create an evenly, yet uniformly bleached look!

No kidding.

And I’m certainly not recommending it, but to be honest, it “sort of” worked.

The reason I say ‘sort of’ – is because you couldn’t hide the fact that something was at the very least, different… but not necessarily ‘bad’ different.

By the time we were done, it was certainly a different color than the rest of the carpet in the hall etc…

BUT, if you looked at just the carpet in just that one office, on its own, well, it looked well, I’d say… evenly ‘yellow!!’

Ok, stop laughing, actually, don’t… we deserve it.

I’m not making excuses, and we certainly ‘owned up’ to the mistake by calling first thing in the morning to explain and apologize.

The story remarkably ends with the customer actually – incredibly, being understanding… saying, if I remember correctly, that…

‘It didn’t look THAT bad, just ‘very clean’ or something.

We offered to do whatever was necessary to ‘make things right’, but in the end they said, if you can imagine this….NOT to worry about it.

God bless them.

Ok, I can’t leave without at least repeating the lesson we learned from that experience ‘Label Everything’!

You have to know for certain what’s in every container in your warehouse or the janitorial closets in your customers’ buildings.

Discover the Guru in You,
Dan

Toledo, OH –  October 26, 2012 – Clean Guru LLC, creators of the cleaning bid and janitiorial software program, CleanBid®, is pleased to announce its plans to develop a useful and user-friendly database feature that will allow CleanBid Members to quickly and easily link bids, notes and appointments to a specific prospect.

Dan Liebrecht, co-founder of the CleanBid® Program, explains, “We believe our new prospect database feature will give our members yet another reason to organize their cleaning business activities around the CleanBid Program.  When finished, we believe the prospect database feature will become another useful and effective tool for our cleaning business members!”

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the tools you need to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanSuccess™ Program at http://www.cleanbid.net/cleansuccess

Watch this fast paced video – What YOUR Cleaning Business Can Learn From the BAR Business, where Dan reveals the ‘secret’ bars and restaurants know about keeping people interested in them not just for a year – but year after year.

Thanks for watching our video – What YOUR Cleaning Business Can Learn From the BAR Business! but, don’t stop there -be sure to check out our video: Could You WALK-AWAY From YOUR Cleaning Business For 30 DAYS? where Dan explains how this one question can help you identify all the challenges you need to tackle and can tackle one by one – to free yourself and begin to grow your commercial or residential cleaning business quickly and profitably!

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial or residential cleaning business from painful to profitable. Want to Flip Yours?

It was also our first year in business when Tony and I were still doing almost everything ourselves.

Anyway, we were working one day and as happened a lot, we quickly realized we were also going to have to clean that night too.

It was an auto supplier – and, they asked us to clean the carpet on two floors of offices.

They were having some VIP’s coming in the morning so it we had to make sure we got it got it clean and dry by morning.

Back then, all we had was portable extractors, so that’s what we used. We brought along some carpet ‘fabric protector’ to spray-on when we were done.

Nothing unusual so far. In fact, it was going pretty well.

I should mention, however, it was late. I don’t know what time it was - but it was late and we were tired.

I mean really tired – you know that kind of tired where you get a little ‘goofy’ and everything starts to strike you as funny!

Well, we were done slugging the 5 gal. pails around to refill the portable extractor, and had started to place the air blowers to speed up the drying.

Thank the Lord, almost done!   Right? Well…

So, Tony started to put things away - while I grabbed the spray container filled with what I thought was  ‘carpet fabric stain protector’ and started to spray it on to the carpet.

Can see where this is headed?

Yeah, here’s the thing: The container wasn’t labeled.

That’s right, we had just grabbed if off one of the shelves in the warehouse where we kept our supplies and threw it in the van.

Anyway, I began to spray down what I thought was ‘carpet protector’ all over the executive’s office carpet!!

Ok, so here it comes…

Within about 10 minutes or so, I start to notice that some the office’s brown carpet ( the ones I SPRAYED) is beginning to  look ‘SUPER-clean – I’d say, almost white/yellow…BUT in odd, swirling streaks!!

Other parts, of course, of the carpet right next to it still looked a little ‘wet and dark brown’ – yep, sort of normal for just being cleaned.

What’s up – you guessed it!  I did it!!

Now, nearly all the offices are turning into a huge swirling mess of shades of brown, yellow and white!!!

Yep - Uh, Oh!

Tony and I looked stunned at each other, like in one of those cartoons or sitcoms, and then quickly darted our eyes at the container of…. ‘carpet protector’!?

Neither one of us said a word while Tony opened the container and took a whiff….

He looked up – then at me!

Yeah, did you guess it? BLEACH!

That’s right, the unmistakable, stunning, strong smell of bleach!

I had just, in an impressive swirling fashion, bleached executives’ offices including the the main guy’s!

I couldn’t believe it. We couldn’t believe it.

For a minute, we just stood there.. dazed.. trying to realize what we – I mean, I, had just done.

And, then I’ve got to admit something I’m not very proud of, but it happened…

You see, we were so overwhelmed and ridiculously tired, that we ‘lost it’ for about 15 minutes…

That’s right, we broke into that inappropriate, nervous laughing fit that’s so hard that you’re crying (I may have actually been crying)… and it actually hurts!

Well, we finally pulled ourselves together and came up with a ‘way out’ of, or at least ‘through’ this disaster.

Can you guess what we did? I think it will surprise you – and next time, I’ll spill the rest of the beans, and tell you how this nightmare/fiasco ends!

For now, just please remember this one thing which is, of course, ‘Label Everything!’

That’s right, you need to know what is in every container stored on the shelves in your warehouse or in the janitorial closets in your accounts.

Don’t let what happened to us – happen to you!

Discover the Guru in YOU,
Dan

Toledo, OH – October 12, 2012 – Clean Guru LLC is pleased to announce its plans to develop a useful and user-friendly database feature which will allow CleanBid Members to quickly and easily link bids, notes and appointments to a specific customer..

Dan Liebrecht, co-founder of the CleanBid® Program, explains, “We believe our new customer database feature will give our members yet another reason to organize their cleaning business activities around the CleanBid Program.  When finished, we believe the customer database feature will become another useful and effective tool for our cleaning business members!”

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the tools you need to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanSuccess™ Program at http://www.cleanbid.net/cleansuccess

Watch this fast paced video – Could You WALK-AWAY From YOUR Cleaning Business For 30 DAYS? where Dan explains how this one question can help you identify all the challenges you need to tackle and can tackle one by one – to free yourself and begin to grow your commercial or residential cleaning business quickly and profitably!

Thanks for watching our video – Could You WALK- AWAY From YOUR Cleaning Business For 30 DAYS?  but, don’t stop there -be sure to check out our video: How to Bid Cleaning Jobs… When You Have More QUESTIONS Than Answers! where you’ll hear Dan reveal the simple strategy he and Tony used to get out of many of the painful and potentially costly bidding ‘jams’ they sometimes faced in running their cleaning business.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial or residential cleaning business from painful to profitable.  Want to Flip Yours?

Short and sweet answer?

Yes you do, or at least, you’ll WANT them – and sooner rather than later.

And what exactly is a reference?

Well, it’s a customer that’s so satisfied with you and your cleaning, they’re willing to inconvenience themselves – to help you grow!

What do I mean?

Well, let’s think about it.

Customers of yours, who agree to be listed as a reference of yours, are saying they’re willing to ‘take calls’ during their busy work day to answer questions about you and your cleaning company.

Now, that’s commitment. That’s loyalty.

Written testimonials are great and you need to collect and exhibit them to ‘prove’ to your prospective clients your cleaning business’ ability to deliver on your promises of service.

But ‘LIVE’ references are even more powerful.

They say to the prospect, “this cleaning company has a number of clients so happy with their service, they’re willing – even glad, to tell about their positive experience in dealing with you!

Don’t panic. You don’t need 50.

But you do want to as quickly as you can get enough, so you don’t have an ‘avalanche’ of calls coming down on just one,unsuspecting person who agreed to act as a reference for you…

NOT knowing they were the ONLY one!

One is better than none but you do want to get oh, let’s say at least three or four, as soon as you can – and eventually have six to eight or more.

That many sends a powerful message!

Some companies have so many, they’re able to customize the list they include with their proposal to match the kind of building their bidding on – i.e. bank references if they’re bidding on banks etc..

But you only need one to start.

And then you need to add another.

And that’s how you do it.

And it’s important enough to spend some time working on. You want to be proactive in asking some of your satisfied customers if they’d be willing to act as a reference for you.

People won’t generally call you out of the blue and ask, “Hey, I was just thinking about you. You clean my office so well, I was thinking you might need a reference and wondered if you’d like to use me?”

I suppose it’s happened -but not very often I’m sure.

It doesn’t make your customers inconsiderate for not offering without being asked- not at all.

It’s like a lot of things. If it is to be – it’s up to me!

That’s right. You need to step up and ask.

Customers aren’t mind readers.

But if you do step up and ask, I think you’ll be pleasantly surprised how many of them will be willing to help you out.

And when they do agree to be on your list of references – you’ll have a real asset.

Remember: The same thing we said about testimonials applies for references to:

‘What others say about your cleaning business is more important than what you say about your cleaning business!’

Discover the Guru in YOU!

Dan

Toledo, OH – September 26, 2012 – Clean Guru LLC is pleased to announce that over 85,000 commercial and residential cleaning bids have been created using their online and mobile, cloud based  program.  This convenient cleaning software provides work loading, price estimates and customized proposals. These cleaning proposals have been prepared by commercial cleaning and maid service businesses from countries including the U.S., Canada, UK and Australia.

The CleanBid® Program offers commercial cleaning contractors seven separate modules, or types of cleaning, to pick from including: Janitorial/ Office Cleaning, Tile Maintenance, Carpet Cleaning, Post-Construction CleanUp, and Move In/Out Cleaning as well as Window Cleaning and Residential Cleaning/Maid Service.
The 85,000 cleaning bid mark is another important milestone towards the company’s goal of providing the most effective and user-friendly online janitorial bidding software available to cleaning businesses today.

Tony Dietsch, co-founder of the CleanBid® Program, explains “It’s really great –seeing our members trust our online and now – mobile bidding program to create over 85,000 bids to date.  It speaks to the growing popularity of and trust in – online and mobile cleaning software programs like ours!”
About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the edge to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

Thanks for watching our video – How to Bid Cleaning Jobs… When You Have More QUESTIONS Than Answers! but, don’t stop there -be sure to check out our video: Creating ‘DIFFERENT’ in Your Cleaning Business! where you’ll hear Dan explain why worrying about NEW can get in the way of cleaning business owners building their business model and again, the three factors that may be much more important than new!

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial or residential cleaning business from painful to profitable. Want to Flip Yours?

1. The question isn’t ‘What CAN you do?’ – it’s ‘What WILL you do?’

2. Quit talking, and start doing!

3. And, of course, my personal favorite, from my own dad, “Talk is cheap, whiskey costs money!”

What is the message of all three?

You guessed it – stated simply,the difference between dreams and achievement is…

IMPLEMENTATION.

And, implementation is the SUPER-Power you can use to grow your cleaning business!!

That’s right, how quickly and efficiently we implement our ideas determines to a great degree, how fast we will improve and how soon we’ll begin to see results.

Implement many important ideas quickly and in a short time you’re likely to see things change dramatically.

Plod along at a snail’s pace as far as implementing ideas and, well, you’ll wait be waiting for, what will seem like forever, to see any improvement!

Intensity – the overwhelming sense of urgency that drives you to get things done – is another important force that can quickly separate you from other janitorial businesses.

Intensity, focus and commitment are just a few of the qualities than can drive us to IMPLEMENT. while others simply watch and do nothing.

And this implementing ‘habit’ has another important benefit – that’s right, it can change your day from a slow drudgery to an exciting challenge!!

It’s not fun to be struggling. It’s not fun to be ‘just getting by.’

Fortunately, that doesn’t have to be YOU.

You can change your future by changing what you do with your present.

Starting today…. you can commit yourself to taking one good idea at a time, and seeing to it that you get it implemented.

And, don’t worry too much about messing things up and making mistakes when you start implementing your ideas – you will.

It’s normal. And that’s not what matters in the end anyway!

You can always fix mistakes -they’re simply an
inconvenience to people who ‘make things happen’!

As my wife Jennifer would say, ‘If you’re getting things done, you’re gonna break a few dishes along the way!’

She’s smart.

Discover the Guru in YOU!
Dan

Toledo, OH –  September 13, 2012 – Clean Guru LLC is pleased to release its new work ticket feature -  allowing members to generate detailed work tickets in the CleanBid Tile Maintenance, Carpet Cleaning, Post-Construction Clean-up, Apt. Move In/Out, Window Cleaning and Maid Services modules.  Plus, the CleanBid janitorial software is available not only in a convenient online version, but now as a mobile web app for use on SmartPhones, Android Tablets as well as the Kindle Fire and Apple iPad.

Tony Dietsch, co-founder of the CleanBid® Program, explains, “Our new work ticket feature lets our members create a detailed list of building information, directions and, of course, work instructions for scheduled cleaning projects.  It’s a much needed tool for cleaning businesses because it provides an easy and professional way to collect and record all necessary information for upcoming work projects in one place, on one convenient form!”

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the tools you need to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanSuccess™ Program at http://www.cleanbid.net/cleansuccess

Thanks for watching our video – Creating ‘DIFFERENT’ in Your Cleaning Business! but, don’t stop there -be sure to check out our video: You Don’t Need NEW in Your Cleaning Business – It’s Nice, But OVER-rated! where you’ll hear Dan explain why worrying about NEW can get in the way of cleaning business owners building their business model and again, the three factors that may be much more important than new!

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial or residential cleaning business from painful to profitable. Want to Flip Yours?

Yeah, maybe if all cleaning companies were the same, it might work.

Yeah, maybe if all customers wanted the same thing, it might work.

But they’re not… not by a long shot! Here’s the rub.

See, broad, one-size fits all approaches to bidding, like price per square foot, might work, if all cleaning companies were all the same size, cleaned the same, had the same costs, and expected the same profit.

But they don’t.

The really big janitorial building service contractors or BSCs may come close…

Yeah, really large cleaning companies, some of whom may have 500 or more employees – may come close.

At that level, the ‘players’ may begin to look similar; similar management structure, similar approaches to cleaning, similar quality control methods, and maybe most importantly – similar expense ratios and profit requirements.

So, at that level of play, per square foot based pricing may work adequately.

The reality is that most cleaning companies don’t look like that – at least we didn’t or the ones we talk to.

No, most cleaning companies vary greatly in:

- how they clean, i.e. one person, area or team cleaning

- how large they are, i. e.from one person to a hundred or more.

- what kind of cleaning they offer, i.e. from straight commercial office cleaning to residential maid service – to any number of other types such as carpet cleaning or industrial cleaning.

- what their overhead is or their profit requirements are.

And those differences… make a difference!

That’s right, for most cleaning companies; figuring out what price to charge for office cleaning projects should start with figuring out one thing – the TIME.

What time?

The time it will take, on average, to clean the building.

The reason I say, on average, is we all know, things come up that may take a little longer to do than usual some nights, or may save a little time on others.

But, that’s not the point.

The point is…when you start with a good estimate, or average, of how long a building will take to perform the office cleaning.. you’ve got a lot!

And when you start with THAT, you’re miles ahead of the guy who is just throwing out a price figured by either just dividing the total sq. ft. by some general production rate, or by simply multiplying it by some, just as general, price per sq. ft. figure.

Over-simplified measures get over-simplified answers.

And over-simplified answers in a business, like cleaning, can pretty quickly turn around to bite you, in the form of under-priced jobs which can lead to low profit months.

To avoid this, we recommend you: “Workload Each Building Where You’re Bidding on Office Cleaning!”

That’s right, workload each building!

What does that mean – to workload a building?

Workloading starts with entering specific information about the building your bidding on, such as floor measurements (i.e. room dimensions), floor types (i.e. carpet, tile) and fixture counts (sinks, toilets), to be combined with, or workloaded through, a series of duty schedules made up of specific cleaning tasks and associated production rates to calculate estimated hours for the office cleaning job.

Yes, there’s a lot to it.

Fortunately, there’s help available to make it easy…more about that later.

For now, it’s important to realize how critical it is to start with calculating an office cleaning time for the building, and then set the price, not the other way around!

Ok, let’s cut to the chase.

Sure. As you might expect, “We love using CleanBid”, and, think it’s terrific for doing everything you need from calculating times for office cleaning and getting monthly prices to getting a professional looking proposal.

But, you don’t have to use it. I mean it – you don’t.

If you have another way of work-loading buildings efficiently when you bid… great!

No hard feelings... really!

The important thing is that one way or the other, you do workload them!

That’s right, you’ll be way ahead of the game, if you make this one change…

What’s that?

-Get away from guessing cleaning times and monthly prices, and

-Get away from just making your price close to whatever the prospect says they’re paying now. (hint; that’s not the way to do it and, I know it’s a shock, but they may not always be telling you the whole truth)

Instead, do what the winners do… workload them!

That’s right, workload every building you’re bidding the office cleaning on so you start with a calculated cleaning time on your way to figuring out what price to charge!

Over the years, a great deal of our success can be credited to this one idea:

“You don’t throw out a price – and then figure out how long it will take to clean… but rather, you go into each office cleaning job with a price based on an estimated cleaning time.”

It makes sense… and makes cents!

Discover the Guru in YOU,

Dan

Watch this fast paced video – You Don’t’ Need NEW in Your Cleaning Business – It’s Nice, But OVER-rated! where you’ll hear Dan explain why worrying about NEW can get in the way of cleaning business owners building their business model and again, the three factors that may be much more important than new!

Thanks for watching our video – Watch this fast paced video – You Don’t’ Need NEW in Your Cleaning Business – It’s Nice, But OVER-rated! but, don’t stop there -be sure to check out our video:  – It’s Never Too Late To Change The Way You BUILD Your Cleaning Business! where you’ll hear Dan explain a practical strategy to help you turn things around and put you and your commercial cleaning or residential maid service business back on the right course faster than you may have ever thought possible!!

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial or residential cleaning business from painful to profitable.  Want to Flip Yours?

Toledo, OH – August 27, 2012 – Clean Guru LLC is pleased to announce that over 75,000 commercial and residential cleaning bids have been created using their online and mobile, cloud based  program.  This convenient cleaning software provides work loading, price estimates and customized proposals. Commercial cleaning and maid service businesses from countries including the U.S., Canada, UK and Australia have prepared these cleaning proposals.
The CleanBid® Program offers commercial cleaning contractors seven separate modules, or types of cleaning, to pick from including: Janitorial, Tile, Carpet, Construction, Move In/Out, Window and Residential.

The 75,000 cleaning bid mark is another important milestone towards the company’s goal of providing the most effective and user-friendly online janitorial bidding software available to cleaning businesses today.

Tony Dietsch, co-founder of the CleanBid® Program, explains “It’s really great –seeing our members trust our online and now – mobile bidding program to create over 75,000 bids to date.  It speaks to the growing popularity of and trust in online and mobile cleaning software programs like ours!”

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the edge to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

What? I mean how can I say such a thing?

Well, because your customers know, as well as you, that the idea of ‘perfect’ anything – is ridiculous.

In fact, they know cleaning companies that promise things like ‘perfect cleaning or ‘no mistakes’ are kidding themselves, or worse yet – trying to fool them!

That’s right, they know better.

Yep, they know after watching an endless parade of cleaning companies, who promised the moon …but quickly fell flat on their face – that “perfect” cleaning is neither perfect, nor possible.

No, instead, they nearly all learn to avoid the empty promises of those guaranteeing perfection – and start looking instead for something else.

So, what’s that?

What do customers really want from their janitorial cleaning service?

Best price?

Sure, they look at it, but no, it’s not just price.

Well then, what is it? It’s this, drum roll….

A real answer to their real problem(s).

And what’s their real problem?

Well, ask a hundred companies and you’ll get a hundred different answers, but you’ll find some
common things they’re looking for.

‘I want a cleaning service that:

1.) knows my building or home and
2.) what I need, and can…
3.) demonstrate a specific plan and
4.) the systems needed to deliver on the plan
5.) at a price I can justify along with a
6.) a proven track record of getting it done.’

As buyers, we’re all the same.

We’re looking for someone who can show they
have real answers to our real problems!

Discover the Guru in YOU!

Dan

Watch this fast paced video – It’s Never Too Late To Change The Way You BUILD Your Cleaning Business! where you’ll hear Dan explain a practical strategy to help you turn things around and put you and your commercial cleaning or residential maid service business back on the right course faster than you may have ever thought possible!!

Thanks for watching our video – Watch this fast paced video – It’s Never Too Late To Change The Way You BUILD Your Cleaning Business! but, don’t stop there -be sure to check out our video: The ONE Question that Shouldn’t Be Your FIRST Question to Your Cleaning Business Clients! where you’ll not only learn the one question that sends the WRONG message ( when it’s asked FIRST), but also, what you can say and ask instead that sends the RIGHT one!

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial or residential cleaning business from painful to profitable.  Want to Flip Yours?

Toledo, OH – August 14, 2012 – Clean Guru, LLC is pleased to announce the release of a new feature allowing CleanBid Members, who use their online and mobile bidding and estimating janitorial program, to conveniently export important building and contact information as well as notes to QuickBooks®.

The CleanBid® Program is a convenient workloading tool and bid generating program that offers commercial cleaning and maid service businesses seven separate modules, or types of cleaning, to pick from including: Janitorial, Tile, Carpet, Construction, Move In/Out, Window and Residential.

“We heard from a number of members who requested the ability to ‘export to QuickBooks’ – and we’re now thrilled to have completed the programming necessary to make that feature available to them!” explains Tony Dietsch, co-founder of the CleanBid® Program.
About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the edge to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

Create marketing.
Sell better.
Hire better.
Train more.
Inspect accounts.
Repair equipment.
Stay in budget.
etc etc etc, right?…

So, with a short list of to do’s as overwhelming as THAT – yeah, it’s easy for some things, including important things – to get missed.

Why?

Well, we all know, don’t we – the urgent gets in the way of the important!, doesn’t it?

It sure does.

So what can be done about it?

Well, here’s three powerful, but challenging, steps to getting more done in your cleaning business:

1. ‘Carve out’ a period of time

2. Assign a specific purpose to it

and THEN, maybe most important of all -

3. Jealously guard it for THAT purpose ONLY.

Let’s take a look at how this might look.

Let’s say, for example, you decide between
7:00 -8:15 AM, every Tuesday and Friday:

You will check your timesheets or reports to make sure your accounts stay in budget.

If you check them, and they’re in budget – great!

But, if you find any exceptions, you’ll either dig into WHY the hours are ‘out of whack’ ASAP.

BUT, this strategy of ‘carving out time and assigning a specific purpose to it’, only keeps working for you:

……… IF you stubbornly do the last part – which is to jealously guard that time.

Here’s the thing – I won’t be easy.

Why?

We all know, don’t we – because life gets in the way.

Actually, to be more accurate, because we let life get in the way.

That’s right, here’s the tough part.

You can count on life ‘stuff’ trying to creep in and get in the way of your best laid plans for your janitorial or maid service business.

And sometimes, you need to let it.

Yeah, sometimes the thing that gets in the way is so important, you do need to drop what you’re doing… switch gears, and take care it.

A fire. An illness. An emergency.

There are situations that qualify as so important, that we need to ‘let go’, throw our schedule out the window and take care of the problem.

But. But. But, here’s the thing, here’s the secret:

What kinds of things do we let take us away
from our important work and how often?

Yeah, for many of us, the answer is nearly anything, for any reason, and – nearly all the time.

So, there’s the real problem, and there’s the real chance – the chance you have to turn things around in your cleaning company.

How?

This is the tough part… by not letting the unimportant get in the way of the important.

That’s right, jealously guarding your time!

You see, everything and everybody will try to take you
away from what you’re doing.

It won’t be easy to ‘stick to your guns’ and permit only a very few, very important things to change your plans.

It won’t be easy -nothing worthwhile ever is.

But the pay off is ENORMOUS.

A day made up of carved out periods of time, each assigned a specific purpose, that you jealously guard can produce INCREDIBLE, yes, INCREDIBLE results.

The only question left to ask then is, of course:

Will we do it?

Let’s try – really hard.

Discover the Guru in YOU!

Dan

Watch this fast paced video - The ONE Question that Shouldn’t Be Your FIRST Question to Your Customers! where you’ll not only learn the one question that sends the WRONG message ( when it’s asked FIRST), but also, what you can say and ask instead that sends the RIGHT one!

Thanks for watching our video — Watch this fast paced video — The ONE Question that Shouldn’t Be Your FIRST Question to Your Customers! but, don’t stop there -be sure to check out our video: Why ‘Same Message, Different Methods‘ is the KEY to Successful Marketing in the Cleaning Business!! where you’ll learn what you want to keep consistent and what you want to ‘ change up’ to get different kinds of prospects interested.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial or residential cleaning business from painful to profitable. Want to Flip Yours?

When emailing a janitorial or residential cleaning proposal, CleanBid Members can now add additional attachments of important documents relating to the bid they are sending to their prospect or customer.

The CleanBid® is a convenient workloading tool and bid generating program that offers commercial cleaning and maid service businesses seven separate modules, or types of cleaning, to pick from including: Janitorial, Tile, Carpet, Construction, Move In/Out, Window and Residential.

Dan Liebrecht, co-founder of the CleanBid® Program, explains “We’re thrilled to offer this new feature for our members – specifically, the ability to add attachments to their emails.  We know there are times when a cleaning contractor needs to send something along with their cleaning bid – and this new feature not only makes that possible – it makes it quick and easy!”
About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the edge to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

It sure is exciting to announce to the office that you just landed a new account!

Making a sale is, and always will be, a thrill.

But, there’s something just as important that you
don’t generally find people running around the office
boasting about – but they should.

And that’s getting and keeping those cleaning accounts- in budget!

That’s right, once you land an account, one of your
very first priorities should be assigning it the budgeted hours you used to determine the monthly price.

Again, those budgeted hours are the total hours per night you (if you’re cleaning the building yourself) or your office cleaning staff ( if you’re hiring an employee) can spend each visit to clean the account.

Bottom line:

Stay ‘in budget’ and you’ll be well on your way to making money consistently – month after month.

Start going ‘over budget’ with any regularity and you’re likely to be managing, staffing, cleaning
and inspecting an account where – you’re losing money!

It’s that simple and that important. Let’s take a look.

Any exceptions?

Sure.

When you first start an account up, it’s normal to take longer to get it ‘up to snuff’ and for your staff to get used to cleaning it.

And even after you’ve had an account running smoothly there will still be nights, now and then, when you run over on your time for one reason or another such as a pizza party cleanup or preparations for a big VIP visit.

But those exceptions need to be just that – exceptions.

Generally, the hours should be pretty steady – right around the budgeted hours you assigned to the account.

You should consistently watch the hours you’re spending cleaning on regular basis and move quickly to investigate and take corrective steps if cleaning times start creeping up.

Those corrective steps can range from a conversation to remind the cleaning associate to ‘stay in budget’ to a complete re-training of the account to make sure everything is being done properly and efficiently.

It’s not as fun as landing an account – but it can be just as important and just as financially rewarding.

Ever heard the old saying ‘It’s not what you make – it’s what you keep!”

Well, today’s message could be expressed in a similar way, ‘It’s not the accounts you land, it’s the accounts you keep – in budget!”

Discover the Guru in YOU!

Dan

Watch this fast paced video – Why ‘Same Message, Different Methods‘ is the KEY to Successful Marketing in the Cleaning Business!! where you’ll learn what you want to keep consistent and what you want to ‘ change up’ to get different kinds of prospects interested. Plus, Dan will give you examples of different advertising methods you may want to include in your marketing process.

Thanks for watching our video – Watch this fast paced video – Why ‘Same Message, Different Methods’ is the KEY to Successful Marketing in the Cleaning Business!! but, don’t stop there -be sure to check out our video: Stop Obsessing about Cleaning Supplies in YOUR Cleaning Business!! where you’ll learn how important this ‘cleaning supply’ issue REALLY is so you can separate the important issues like safety, effectiveness and convenience from the not so important ones, like whether it’s the ‘latest and greatest’.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial or residential cleaning business from painful to profitable. Want to Flip Yours?

Chris Barnes
Fortress Group
Cranbourne East, Victoria Australia

Toledo, OH – July 11, 2012 – Clean Guru LLC announces the release of new mobile web apps for its residential window cleaning and move in/out services bidding software – two of seven modules now available in the online CleanBid Program.  The other five modules include janitorial/office, tile maintenance, maid service/ residential cleaning, carpet cleaning and post construction cleaning.

Users will find the wording, layout and navigation of the new mobile software to reflect an attention to detail and ease of use ideal for members who are bidding on site in a commercial building or prospect’s home. The mobile app is a perfect choice to take along on an initial cleaning bid walkthrough as a fast and convenient way to record measurements or notes.

Dan Liebrecht, co-founder of the CleanBid Janitorial Software explains, “We’ve had a lot of requests for a mobile version of our window cleaning and move in and out cleaning software coinciding with the growing availability and use of Smartphones like the iPhone and Android as well as tablet devices such as the iPad!  This trend is here to stay, and we’re thrilled to bring its exciting benefits to our members!’

These new mobile apps represent the latest advance in Clean Guru LLC’s mission to make CleanBid® the fastest, easiest and most professional online bidding and estimating software program for experienced cleaning business owners or those wanting to start a cleaning business today!’
About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the edge to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

You’re walking down hallways, and in and out of offices and restrooms, being shown a building to bid on and suddenly there it is, staring you in the face – the perfect opportunity!

What is it?

Well, it could be a white painted door heading to the plant covered in greasy handprints, or it might be the tops of office partitions covered with an ‘inch’ of dust.

Maybe it’s the urinals or stools in the bathroom stained with ugly mop and splash marks up the side.

Whatever it is, you’re tempted to jump in and pounce on this chance to ‘cut up’ their current service.

But don’t.

I know you could…and I know you may want to, but don’t!

See, if you do, you’re really missing the bigger opportunity h ere.

That’s right, any cleaning company – maybe every company, they’ve brought through ranted about how bad the place looked.

And those same janitorial cleaning companies also probably jumped at the chance to say “Yes, I can see WHY you’re looking to change cleaning companies!”.

But, that’s right, I’m suggesting you NOT ‘jump on the bandwagon’.

Instead, I submit there’s a better way to highlight your company, and it doesn’t involve making ‘mince meat’ out of the other guy.

For example, let’s say while doing a walkthrough you see a number of very obvious examples of poor cleaning, and your prospect goes so far as to say, “Well, you can see why I’m going to get rid of this them!” – consider handling it differently, maybe something like this:

“Well, you know, Steve, we’ve found that other than the ‘bad eggs’ you’re always going to run into, most people can do a pretty darn good job of cleaning if they’re given enough training and direction on a regular basis.

“Many times, however, problems like the ones we’re seeing here come from not getting the kind of up-front training and on-site supervision needed to keep the cleaner interested and on-track.”

“We certainly don’t have any magic words to make cleaning easy – it’s hard work, plain and simple, but what we do have is a handful of systems we insist on all the time.

“And, that handful of systems forces us to handle things like training, inspections, quality control and supervision in a certain way – all the time, not once and a while.”

“Let me give you just one example -in a building like this, we would have a site supervisor who would be responsible certain things get done every visit”.

“They would meet with everyone for a few minutes at the start of each shift to spell out what extra details need to be done in which areas of the building.”

“Plus, they would also be the one to complete a short, but required, daily walkthrough of the building where they will fill out a nightly inspection form.”

“It only takes about 15 minutes, but it’s one way we make sure important things get done each night.”
Period.

And, by the way, that form is then initialed and faxed to our office each evening. We’ve had just great results with that system!”

Now let me ask you this….

Which approach would have the prospect wanting to hire you because they now see you as a professional, with real answers to their real problems?

Would it be the approach where you ‘slam’ the current service for being incompetent and lazy, or

Would it be the second approach, where rather than attacking, you clearly describe how you have systems to make sure they get what they want?

….yep, I agree!

Watch this fast paced video – Stop Obsessing about Cleaning Supplies in YOUR Cleaning Business!! where you’ll learn how important this ‘cleaning supply’ issue REALLY is so you can separate the important issues like safety, effectiveness and convenience from the not so important ones, like whether it’s the ‘latest and greatest’. Plus, Dan will tell you 3 things that are a lot more important to the success or your cleaning company than your preference in glass cleaner.

Thanks for watching our video – Stop Obsessing about Cleaning Supplies in YOUR Cleaning Business!! But, don’t stop there -be sure to check out our video: Do Business with People Who Do Business with You and Your Cleaning Business!! where you’ll learn how important it can be to keep your cleaning clients and what they offer ‘on your radar’ when you are thinking about buying a given product or service – and how it can help build your relationship with them in the process.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial or residential cleaning business from painful to profitable. Want to Flip Yours?

Watch this fast paced video - Stop Obsessing about Cleaning Supplies in YOUR Cleaning Business!! where you’ll learn how important this ‘cleaning supply’ issue REALLY is so you can separate the important issues like safety, effectiveness and convenience from the not so important ones, like whether it’s the ‘latest and greatest’. Plus, Dan will tell you 3 things that are a lot more important to the success or your cleaning company than your preference in glass cleaner.

Thanks for watching our video – Stop Obsessing about Cleaning Supplies in YOUR Cleaning Business!! But, don’t stop there -be sure to check out our video: Do Business with People Who Do Business with You and Your Cleaning Business!! where you’ll learn how important it can be to keep your cleaning clients and what they offer ‘on your radar’ when you are thinking about buying a given product or service – and how it can help build your relationship with them in the process.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial or residential cleaning business from painful to profitable. Want to Flip Yours?

It’s supposed to be funny.

And it is – if you realize it’s poking fun at one of the most ridiculous business strategies ever.

And, what’s that?

Well, the idea that knowing if you’re making money on each job isn’t important as long as you’re doing – lots of them!

I know, sounds crazy, right? And it would be funny, if it wasn’t for the fact that so many hard-working cleaning businesses run their business as if it were TRUE!

I hope you’re not one of them, but if you are, don’t despair!

That’s right, you can start now to move in the direction of having all, or nearly all (we’ll talk about exceptions later), of your cleaning jobs making money.

And, sure, it’s simple yet powerful advice – but how?

Well, as always, here’s where the ‘heavy lifting’ comes in.

You need to take a financial snapshot of each of your cleaning accounts regularly – at least monthly, to see how profitable or un-profitable they are.

By the way, if you’re not already using accounting software, you should seriously look into it sooner rather than later because manually having to pull together your sales and expense info is well, let’s just say – hard.

Oh, and when you do start checking your profitability on a regular basis – be ready for some surprises!

Yeah, you’ll have some – we all do.

There’s the accounts you think are great, but when you look at them, you find you’re really losing money on – when you consider ALL your expenses.

Then, there’s the quiet accounts you check in with from time to time, but otherwise,never seem to hear a peep from. There not real big or flashy, but it turns out – they’re some of your profit (in real dollars) champions!

Now, I’m not saying, dump the big accounts you found were losing money for a month or two.

And I’m not saying, you should consider a small account that happens to be showing great profits for a while is on – auto pilot, either.

Nope, that’s too simple. Real life and real business success is more complicated than that.

No, real business success requires paying attention. Not once, but regularly.

And, so, it is with profitability.

You want to make good financial decisions. But to do
that you need good information.

So, that’s job 1 – specifically, getting good information. Only then can begin to think about what it means.

And, it may mean a number of things.

It may mean doing nothing, and simply watching the reports a few more months.

Sometimes even a great account loses money for a while, maybe when you’re first starting it up, for example.

And you need to think about whether the lack of profitability is temporary, or the sign of a more long term problem.

It may mean adjusting the budgeted hours at one account, while sitting down to ask for a raise at another.

It may mean even mean dropping an account or two if you can’t find a way to turn the financial picture around.

But whatever it means, it should be based on gathering and reviewing good financial information.

You and I don’t have to be the smartest business people in the world to realize – having each of your accounts make money is better than only some of them making money.

But sometimes, it gets down to things as simple, but important, as that!

Plus, there can be exceptions to a rule – once and a while.

For example, you may clean one small building once a week at a loss because you make great profits at three other large buildings you clean for the same client.

Or you may not make as much as you’d like on your monthly general cleaning with another customer, but you allow it because you do really well financially on handling their extra project work like tile and carpet jobs.

But again, these are exceptions, and the main thing is to make those decisions with your ‘financial eyes’ wide open and clear.

Toledo, OH – June 26, 2012 – Clean Guru LLC announces the release of new mobile web apps for its residential carpet cleaning and construction cleaning bidding and estimating software – two one of seven modules now available in the online CleanBid Program.  The other five modules include janitorial/office, tile maintenance, maid service/ residential cleaning, move in/out services and window cleaning.

Users will find the wording, layout and navigation of the new mobile software to reflect an attention to detail and ease of use ideal for members who are bidding on site in a commercial building or prospect’s home. The mobile app is a perfect choice to take along on an initial bid walkthrough as a fast and convenient way to record measurements or notes.

Tony Dietsch, co-founder of the CleanBid Janitorial Software explains, “We’ve had a lot of requests for a mobile version of our carpet cleaning and post- construction clean-up online software coinciding with the growing availability and use of Smartphones like the iPhone and Android as well as tablet devices such as the iPad!  This trend is here to stay, and we’re thrilled to bring its exciting benefits to our members!’

These new mobile apps represent the latest advance in Clean Guru LLC’s mission to make CleanBid® the fastest, easiest and most professional online bidding and estimating software program for experienced cleaning business owners or those wanting to start a cleaning business today!’

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the edge to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

Watch this fast paced video Former Cleaning Business Employees Finally Spill the Beans!! where you’ll learn how important it can be to keep your cleaning clients and what they offer ‘on your radar’ when you are thinking about buying a given product or service – and how it can help build your relationship with them in the process.

Thanks for watching our video – Do Business with People Who Do Business with You and Your Cleaning Business!! but don’t stop there -be sure to check out our video: Former Cleaning Business Employees Finally Spill the Beans!!  you’ll learn  one of the very best sources for ideas on HOW to improve your janitorial company or maid service!  Plus, Dan gives practical examples of the kinds of important, even shocking things you can learn by implementing this useful strategy.

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial or residential cleaning business from painful to profitable.  Want to Flip Yours?

Toledo, OH –  June 2012 – Clean Guru LLC is pleased to release its new ‘day porter’ feature which makes it easy for CleanBid Members bidding on office cleaning jobs to add a day porter shift along with cleaning duties for buildings that require the service.

The CleanBid Program provides janitorial workloading, price recommendations and customized cleaning proposals. It offers commercial cleaning companies and residential cleaning, maid services  seven modules including: Janitorial/Office Cleaning, Tile Maintenance, Carpet Cleaning, Construction Clean-up, Move In/Out, Window Cleaning and Residential Cleaning/Maid Services.
Tony Dietsch, co-founder of the CleanBid® Program, explains, “Our day porter feature is something our members have been asking for and we think they’re going to find this new tool to be easy, practical and effective for adding that kind of special service to their cleaning proposals!”

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the tools you need to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanSuccess™ Program at http://www.cleanbid.net/cleansuccess

Finding a niche or a targeted part of the market to focus on, is one of the best strategies to attract profitable new cleaning business.

You may decide, for example, that rather than service both residential and commercial accounts, you’re going to start to focus MORE attention on the commercial side.

You might begin to direct all of your training and marketing dollars in that direction.

That works.

But, you may decide to push it even further… you may decide to niche the niche.

What’s that?

Well, let’s say that within the commercial cleaning market, you decide to specialize in cleaning day care centers and churches.

Great, now that you’ve decided which ‘niche to niche’ – what do you do?

Well, in a nutshell, the idea is to become a specialist on the kinds of things those special niches want.

Now, that may be different than what other commercial accounts want, and even more importantly….may be different than what other cleaning companies are willing to offer!

Let’s take a look…

From asking day care center managers, you may find that security and attention to safe, hygienic cleaning methods and chemicals – are the critical issues.

From asking the pastors and building managers at churches, you may hear that offering unusual services at odd hours and days like ‘set ups and tear downs’ of events early in the morning or on weekends, along with shoveling the walks before services – are the unique things they’re looking – beyond normal office cleaning.

Your ‘mission’ then, should you choose to accept it,
would be:

To create reliable systems to deliver those special services, and then to – promote your company and THOSE systems to THAT niche.

How might that look? Let’s take a look.

Since the name of our company was Clean Care Inc., we might create a marketing campaign with ads like ‘Clean Care for Day Care!’ or ‘Clean Care for Church Care!’

You get the idea.

Now, here’s the important thing:

We’d then go on to clearly promote in our marketing how we have the commitment, specialized training and systems needed to deliver the very special cleaning requirements they need… as a day care center or church!!.

This strategy can work.

And when it does, it sets you apart from the rest of your competitors, so you cannot only attract the interest of your niche prospects, but successfully land accounts at higher profit margins to boot!.

And that’s the point.

The idea is you remove yourself from the big…

All cleaning companies are the same… so I might as well go with the cheapest one – pool, and

put yourself into the…

We’re different than everyone else, so we can make you happier than every one else – pool.

And when you’re swimming in that smaller ‘pool’, you don’t have to butt heads over price with every other cleaning outfit out there.

Watch this fast paced video Former Cleaning Business Employees Finally Spill the Beans!!; where you’ll learn one of the very best sources for ideas on HOW to improve your janitorial company or maid service! Plus, Dan gives practical examples of the kinds of important, even shocking things you can learn by implementing this useful strategy.

Thanks for watching our video – Former Cleaning Business Employees Finally Spill the Beans!! but don’t stop there -be sure to check out our video: What Matters MORE Than the SIZE of Your Cleaning Accounts! you’ll learn 3 BIG things that may affect your success and profitability of your cleaning company even MORE than the size of the cleaning job! Plus, Dan gives practical examples of each to show how you can use avoid confusing size with profitability

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a commercial or residential cleaning business from painful to profitable. Want to Flip Yours?

It can be devastating, leaving you completely blown away – nearly immobilized all day or longer.

Well, it’s happened to us – more than once! It can knock the wind out of you like a punch to the gut!

And, while I wish it weren’t the case, if you’ve been in the cleaning business for any length of time, there’s a good chance it’s happened to you too.

If it hasn’t I’m happy for you, but to be realistic, it not only could happen to you, it very likely will.

I’m not trying to be a smart aleck, it’s just that sometimes ‘things happen’,and sometimes losing an account wasn’t caused by things ‘within your control’.

Sometimes, the reason a company drops you is within your control, and if so, you should feel bad. I know we did. It was painful – but necessary for us to face what we we’re doing wrong, make the needed corrections; basically – ‘get our act together!’

Think about it, if you’re a professional, who takes pride in the service you deliver to your clients, then, of course you would feel bad.

It’s the natural response when you or one of your people ‘drop the ball’ and end up losing a valued client.

It’s supposed to hurt.

In fact, here’s the other interesting thing….

At least for me, and many other cleaning contractors I’ve talked with over the years, it hurts as much later on when you’re big – as it did in the early years when you were small or just starting out!

And at those times, when it is your fault, and you get ‘the call’ letting you know you’re out, you need to do a ‘gut check’ and a ‘systems check’ to see where things broke down.

This is a necessary part of your job as the owner of a cleaning business – to take ‘the hit’, try to salvage the client if you can, but either way, diagnose the problem to find out where your systems failed.

Was it your QC systems – or lack there of?

Was it Customer Service systems – or lack there of?

Was it your HR systems – or lack there of?

You get the idea – and you know what has to be done.

That’s right, it’s time for the ‘heavy lifting’ of figuring out what it’s going to take to keep it from happening in the future.

Like it our not, you’re the boss; and this is when you really earn your money.

Then there’s the times when it’s not your fault. And it can be for any number of different reasons.

It can be something as straight forward as, they’re ‘cutting back’ or they’re going to have their ‘own people do it’ to…
things you never saw coming like,

“We’ve had some internal theft problems, so we’re letting go all building contracts including the lawn care guys, mat cleaning service, vending machine people, and yes, of course …you too, the cleaning guy!

The very fact, that you can lose an account or accounts by no fault of your own, should be reason enough to commit yourself to always having an active, ongoing marketing campaign.

Losing an account is never easy whether or not it was your fault. But in either case, it’s bound to happen, and how you deal with it can make all the difference.

By the way, a couple more “things”…

There use to be a cleaning company that would proudly advertise “And we still have are first account!”

I, of course, always wanted to ask if they still had their 3rd, 14th, and 38th… but I guess that would have burst their advertising bubble!

I think it’s a bunch of malarkey!!

It’s the same cleaning guys who so proudly fly the whole ‘We Never Miss A Trash! marketing banner.

I say, it doesn’t work – it falls on deaf ears.

Your prospects aren’t stupid! -As my mother would say ‘They may have been born at night… but not last night!’

Discover the Guru in YOU,
Dan

P.S. Don’t even get me started on the whole “Take the white glove we’ve enclosed in the envelope, wipe it all over your building, and if you get any dirt on it, call us because we wouldn’t ever let that happen!” gimmick!

Yeah, I think “Elvis left the building” a long time ago on that sorry excuse for a marketing message too!…I told you, you shouldn’t get me started!

Toledo, OH – May 25, 2012 – Clean Guru LLC announces the release of a new tile maintenance mobile app for its janitorial bidding software – one of seven modules available in the desktop version of the CleanBid Program.  The other six modules include office cleaning, residential cleaning/maid service, carpet cleaning, post- construction cleaning, move in/out services and window cleaning.

The new tile maintenance mobile web app is the third cleaning module Clean Guru LLC has turned into a convenient mobile web app software, continuing to move forward with their company goal of making CleanBid the most effective, popular and user-friendly bidding software available today for building service contractors as well as residential cleaning businesses.

Users will find the wording, layout and navigation of the new tile maintenance mobile software to reflect an attention to detail and ease of use ideal for members who are bidding on waxable (vct) tile stripping and refinishing, scrubbing and recoating or hi-speed buffing/burnishing jobs. The mobile app is a perfect choice to take along on an initial bid walkthrough as a convenient way to record measurements or notes while still at the prospect’s home or office.
Tony Dietsch, co-founder of the CleanBid Janitorial Software explains, “We’ve had a lot of requests for a mobile version of our tile maintenance bidding software coinciding with the growing availability and use of Smartphones like the iPhone and Android as well as tablet devices such as the iPad!  This trend is here to stay, and we’re thrilled to bring its exciting benefits to our members!’

These new developments are part of Clean Guru LLC’s mission to make CleanBid® the fastest, easiest and most professional online janitorial bidding software program for experienced cleaning business owners or those wanting to start a cleaning business today!’
About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the edge to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

Thanks for watching our video – What Matters MORE Than the SIZE of Your Cleaning Accounts! but don’t stop there -be sure to check out our video: , 4 Practical Ways to BEAT Negativity in YOUR Cleaning Business! where you’ll hear four practical and easy to implement ways you can inject some positivity into your cleaning business replacing the negativity that can creep in if we’re not careful!

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a cleaning business from painful to profitable. Want to Flip Yours?

You’ve been marketing, and measuring, and bidding, and selling, and hoping and then suddenly – the phone rings!

Your dreams are coming true! They’re calling to tell you the good news – they’ve chosen YOU to clean their building or home.

Happy days, right?

Yes, well, sort of.

You guessed it, the bad news is you’ve just discovered ALL of the new accounts want you to start cleaning on the same day.

And which day is that?

You guessed it, either the first of the month or if not, the first Monday in the month, right?

So, now what?

I don’t have to tell you how hard that can be to handle.

Heck, between the call-offs and extra jobs that need to be done, it’s hard enough just to get through a normal night of cleaning – let alone trying to get one new account started.

And, now we’re talking about MORE than one new account!!

So, what can you do?

Well, you certainly don’t feel like telling them you can’t handle it, do you?

Nope. I agree and completely understand why you don’t like the idea of having to postpone any new client – especially when you’ve worked so hard to get them!

So, here’s a couple ideas.

First, as soon as you can, sit down and think.

As with most things that seem like impossible emergencies - many, if not all of than can be fixed with a little calm, clear, thinking – and planning.

Second, find out which of the new cleaning accounts might be flexible on their start date.

I mean – if you don’t ask, you’ll never know, right?.

Many customers are more open to working with you to get through a scheduling conflict than you think.

If you explain your situation to them, they may not only understand, they may actually feel even better about hiring your company when they realize how busy and ‘in demand’ you are.

And that’s a good thing.

Third, lay out a number of possible ways of getting these cleaning jobs started including the possibility of moving their start date back, or UP!

That’s right, I said UP.

Consider offering to start an account earlier than they asked. It may sound like you’re putting even more pressure on yourself sooner, but getting one new account ‘up and running’ ahead of time – may actually take the pressure off!

Fourth, clear as much ‘other or extra type work’ scheduled for those days from your schedule as you can ahead of time.

That’s right, look at ‘banging out’ any extra tile maintenance or carpet cleaning work scheduled for the time of the start-up NOW instead.

Basically, ‘clear your plate’ as much as possible.

Fifth, consider training specific members of your cleaning team to be ‘start up’ experts.

You know, it takes a certain kind of person to effectively start new accounts.

They need to be calm, organized and capable of handling the unique challenges of starting a new jobs – where things are unfamiliar and ‘surprises’ always seem to come up.

Identifying these individuals, and then training and rewarding them accordingly, can provide you with a big ‘leg up’ in tackling the challenges of starting new accounts.

So, the next time you’re lucky enough to have a handful of new jobs to start all at once, you can be confident you can get through it – by knowing how to plan rather than having to panic!

Toledo, OH –  May 14, 2012 – Clean Guru LLC, creator of janitorial bidding software CleanBid, is pleased to release its new task list scheduler feature that gives janitorial companies an easy way to create a customized task list for office cleaning jobs, which can be printed and then posted in the janitorial closet.  The list can serve as a quick and easy way for cleaning business owners to show employees what needs to be cleaned each night.

The CleanBid Program provides janitorial work loading, specific price recommendations and customized cleaning proposals. It offers commercial cleaning contractors and residential cleaning/ maid services  seven separate modules to pick from including: Janitorial/Office Cleaning, Tile Maintenance, Carpet Cleaning, Post-Construction Clean-up, Apt. Move In/Out, Window Cleaning and Maid Services.

Dan Liebrecht, co-founder of the CleanBid® Program, explains, “Our new ‘print and post’ task list scheduler is something our members have been asking for and we think they’re going to find the new feature to be very easy to use, practical and effective!”

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the tools you need to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanSuccess™ Program at http://www.cleanbid.net/cleansuccess

Watch this fast paced video 4 Practical Ways to BEAT Negativity in YOUR Cleaning Business! you’ll hear four practical and easy to implement ways you can inject some positivity into your cleaning business REPLACING so much of the negativity around us!

Thanks for watching our video – 4 Practical Ways to BEAT Negativity in YOUR Cleaning Business! but don’t stop there -be sure to check out our video: , Why YOU Need To Be The Cleaning Business They KNOW! where you’ll hear how this one idea – of becoming familiar to your prospects, that’s right, just being someone they know – can make a big difference when it comes time for them to choose between you and another cleaning company!

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a cleaning business from painful to profitable. Want to Flip Yours?

Justin Elliott
Clean USA
Malta, IL

Robert Goldrick
Gold Coast Cleaning, LLC
Huntington, NY

Travis Chestnut
Nut-n-Better Cleaning
Round Rock, TX

I’ve been in the business for 6 years and just found your software in recent months. I struggled with adding another ‘expense’ to my monthly bills, but signed up last Friday.

That afternoon, I used CleanBid and went thru the process (which was less than half the time I usually spend) and sent off the bid to our potential customer.

That Monday my salesman got a call from the customer and she signed a contract with us. The first thing out of her mouth was, “Where did you get that software program? I’ve been in building management for 20 years and this is the best janitorial bid I have ever seen!”

This new account is a substantial amount for our company. Thank you so much!

Jerry Flug
Davis Professional Service
Chesapeake, VA

Well, never one to play it safe, I’ll go ahead and say it…No!

Ok, hold your horses…let me explain.

If you’re talking about delivering what you promised, then, sure – Yes.

Or, if you’re talking about showing every customer you appreciate them…then – Yes, again.

And, finally, if you’re talking about treating customers fairly… absolutely, Yes, to that one too!

But, if you’re talking about giving every customer:

-the exact same amount of attention

-the exact same number of customer service calls

-the exact same number of times when you’ll ok extra cleaning, at no charge, for them, for whatever reason..

…then, the answer is an emphatic ‘No’!

You see this ‘treat every customer the same’ idea, sounds nice – yep, it’s politically correct, but – here’s the rub….

it only works if all customers are the same…which, of course – they’re not!

Don’t believe me? Let me tell you a story…

Years ago, before we started to closely watched the profitability of each account, we had three customers call in at the same time.

Each one said they needed a bunch of last minute, extra work done, right away – that night, because, as you probably guessed…yep, VIP’s were coming!

Anyway, we were up to our necks in work already, so this rush of last minute requests was definitely going to push us ‘over the edge’.

We ended up taking care of two of the customers that night like they asked for…but had to tell the third client,

‘Sorry, we simply can’t get to you tonight, you’ll have to wait till tomorrow.’

As you might expect, that third customer wasn’t thrilled.

Here’s the thing, a few days later, when we finally got around to looking at the profitability of each of our accounts.

To our surprise….of the two accounts we were able to get to that first night, one was only marginally profitable, and the other one was frankly – a financial ‘money pit’ for us!

That’s right, we were virtually losing money there every month.and with no real chance of increasing their price or reducing our cost to turn it around anytime soon.

But, of course, on the other hand, that third account, you remember the one where we called to let them know they’d ‘have to wait’….

Yep, you guessed it, that’s the one that actually turned out to be a “money machine”, churning out profits for us every month!

Ouch! Ooops!

Don’t get me wrong, I’m not suggesting ‘snubbing your nose’ at any customer that’s only marginally profitable.

I am saying, however, when laying out the different levels of service for different accounts – with different levels of profitability, then, as my mother would put it…

‘For crying out loud, use your head – that’s why the good Lord gave you one!’

It’s not unethical or poor customer service.

It’s survival.

I seem to remember reading an article where a reporter was interviewing the then-popular and well respected CEO of a large fortune 100 company..

They asked him “The customer is always right, right?”

He said something like, and don’t quote me here, but his answer was basically…

‘No. You simply cannot give every customer, everything, they want, all the time, at whatever price they want…unless you plan on going broke!’

Now, that’s not politically correct either, is it?

No, we want to believe, and more importantly we want to say we can give all of our customers, everything they want, every time, no matter what!

And I agree, that would be nice. But it isn’t reality, is it?

At least not all the time.

No, the truth is, cleaning companies run with a limited amount of resources, the most important one of which is our people.

And, the truth is, the best we can do, and what we should challenge ourselves to do – is allocate those resources as efficiently as we can to to deliver maximum result AND make a profit!

No question – you owe your customers what you promised them.

But you also owe it to yourself, your families and your employees – to keep your financial eyes ‘wide open’ so you can make decisions that make money!

It’s the right thing to do.

Your clients should understand that – many of them run businesses too!

Toledo, OH – April 25, 2012 – Clean Guru LLC is proud to announce the release of a new mobile app of its residential maid service bidding software – one of seven modules available in the desktop version of the CleanBid Program.  The other six modules include janitorial/office, tile maintenance, carpet cleaning, post construction cleaning, move in/out services and window cleaning.

The new maid service mobile web app is the second module Clean Guru has turned into a convenient mobile web app software – to continue to move forward with their company goal of making CleanBid the most effective, popular and user-friendly bidding software available today for building service contractors as well as the owners of residential cleaning businesses.

Users will find the wording, layout and navigation of the new mobile software to reflect an attention to detail and ease of use ideal for members who are bidding on site in a prospect’s home.  The mobile app is a perfect choice to take along on an initial bid walkthrough as a convenient way to record measurements or notes while still at the person’s house.

Tony Dietsch, co-founder of the CleanBid Janitorial Software explains, “We’ve had a lot of requests for a mobile version of our residential cleaning, maid service software coinciding with the growing availability and use of Smartphones like the iPhone and Android as well as tablet devices such as the iPad!  This trend is here to stay, and we’re thrilled to bring its exciting benefits to our members!’

These  new developments are part of Clean Guru LLC’s mission to make CleanBid® the fastest, easiest and most professional online janitorial bidding software program for experienced cleaning business owners or those wanting to start a cleaning business today!’

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the edge to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanBid® Program at http://www.cleanbid.net/cleansuccess

Watch this fast paced video Why YOU Need To Be The Cleaning Business They KNOW! you’ll hear how this one idea – of becoming familiar to your prospects, that’s right, just being someone they know – can make a big difference when it comes time for them to choose between you and another cleaning company!

Thanks for watching our video – Why YOU Need to Be the Cleaning Business They KNOW! but don’t stop there -be sure to check out our video: , Forget the Olympics – Give Me a Cleaning Business!! where you’ll learn important differences between the Olympics and running a janitorial business or residential maid service and how those differences should make you feel lucky!

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a cleaning business from painful to profitable. Want to Flip Yours?

But it’s not; not by a long shot.

Let me tell you a story..

When I was 16, I worked in a local department store.

Myself, and about a half a dozen other guys, were called ‘number three’s', yeah, no kidding, they actually called us # 3′s, don’t ask me why, I have no idea.

Anyway, our duties as # 3′s, included such ‘glamorous’ jobs as emptying trash, gathering clothes hangers, packing up orders to be sent by mail as well as..

‘jumping on’ and restraining the occasional wild eyed shoplifter – to help the security staff out

Those were the basic duties.

But there were other nastier duties we would find ourselves doing that I won’t go into in detail here about, other than to say….it was 1976, and back then, when there was a ‘problem’ in one of the bathrooms, it wasn’t just a leaky faucet – nope, someone may have had an ‘accident’.

AND they didn’t call the hazmat team in…no.. they called us…the old reliable # 3′s!

On the intercom… ‘# 3, please report to the men’s restroom on the 2nd floor immediately!”…”# 3, please report to the men’s restroom on the 2nd floor – immediately!’

And, again, without getting too graphic, let me just say, that when we got these emergency calls, it wasn’t as simply as filling a paper towel dispensers! Nope, it sure wasn’t….anyway….

So why do I tell you this?

Well, it’s because… strange as it may seem, I actually loved that job, and so did most other # 3′s.

Why?

Really – how in the world could we have all loved that job??

Well, here’s the ‘million dollar’ secret reason….

Because the boss showed a genuine interest in us.

That’s right, while he had more than enough to keep him busy overseeing everything going on in that dept. store, he took the time to get to know each of use personally, to look out for us.

He asked how we were doing, encouraged us, and complimented us when I did something worth complimenting.

Let me share one example.

One day, he pulled me aside to tell me how good of a worker I was, and just wanted to let me know that I would always have a job with them and if I wanted to advance with the company – the door was open!

He saw in me the best of what I was.. and could be.

I loved that job.

I worked hard at that job. I stayed at there and I advanced into management at that job.

And I did it all, to a great degree – because of that one man.

Ultimately, I became an Operations Manager of one of the company’s department stores just like the man who had coached and guided me!

On a side note, that same man, my boss, died not too many years later from brain cancer.

But, I have never forgotten him, and I expect I never will.

I cannot, however, remember what I was being paid per hour at the job. Interesting.

Sure, I’ll grant you I wouldn’t have worked there if I wasn’t being paid, but it tells you something important about what kept me there, motivated me to work hard there and then stay on to move into management.

With what you hear on the news every day, you might be tempted to be cynical and think people are different now – that they won’t respond to coaching and encouragement the way people did years ago.

Don’t believe it. People are still people. They want to feel a part of something where they’re appreciated.

And when they do, you may be surprised to see how willing they are deliver the amount of work and level of service, they know and you know, they’re capable of.

Toledo, OH – April 16, 2012 – Clean Guru LLC is pleased to release its new average wage feature  which allows members to quickly and easily calculate a weighted average wage for bidding on buildings where the staffing will involve more than one cleaner and at different wage rates.

The new average wage feature works on every version of the janitorial bidding software including desktop, Smartphones such as Blackberry, iPhone or Android or tablet devices such as the iPad. This new feature was designed to give members an easy way to calculate a weighted average wage for use on CleanBid’s Price Generator when they have multiple cleaners in a building at different hourly pay rates.

The CleanBid Program provides janitorial work loading, specific price recommendations and customized cleaning proposals. It offers commercial cleaning companies and maid services  seven separate modules to pick from including: Janitorial/Office Cleaning, Tile Maintenance, Carpet Cleaning, Post-Construction Clean-up, Apt. Move In/Out, Window Cleaning and Residential Cleaning / Maid Services.
Dan Liebrecht, co-founder of the CleanBid® Program, explains, “Our new weighted average wage feature is something our members have been asking for and we think they’re going to find it to be a convenient and useful tool for bidding on large cleaning jobs!”

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the book, Discover the Guru in You!® The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs!

Clean Guru™ LLC takes away the “big guys” advantage, and gives YOU the tools you need to compete and WIN.  The first of these powerful tools is the CleanBid® Cleaning Software Bidding Program. Janitorial Bidding Made Easy® is our motto because it’s the fast and easy way to get a competitive price recommendation for any cleaning job you’re bidding on. Plus, you get a professional cleaning contract ready-to-deliver or email to your prospective customers.

You can learn more about the CleanBid® Program at http://www.CleanBid.net

The NEW CleanSuccess™ Video Coaching Program teaches members advanced marketing, bidding, selling and profit strategies they used to build their own fast growing, profitable and fun-to-run cleaning business.  Want to get more cleaning leads? The marketing strategies explained in the CleanSuccess™ videos are designed to teach experienced janitorial business owners as well as those just starting a cleaning business – an advanced approach to finding janitorial leads without expensive telemarketing, painful cold calling or awkward networking.

You can learn more about the CleanSuccess™ Program at http://www.cleanbid.net/cleansuccess

Watch the fast paced video Forget the Olympics – Give Me a Cleaning Business!! where you’ll learn important differences between the Olympics and running a janitorial business or residential maid service and how those differences should make you feel lucky!

Thanks for watching our video – Forget the Olympics – Give Me a Cleaning Business!!
but don’t stop there -be sure to check out our video: , Cleaning Business Alert: Don’t Make This Costly MISTAKE with Linked In – EVERYBODY Made with Facebook! You’ll hear how the public got ‘snookered’ by Facebook and how the very SAME thing could happen to you AGAIN with the business social media tool – Linked In – if you’re not careful!

You’ll watch a few, short minutes of video loaded with practical ideas, tips and strategies about what it really takes to flip a cleaning business from painful to profitable. Want to Flip Yours?