Toledo, OH – February 25, 2010 – Clean Guru LLC is pleased to announce the introduction of a new ‘drag and drop’ feature to their CleanBid® Program with the goal of making the online bidding tool the most user-friendly online janitorial bidding software available to cleaning businesses today.

The new, state-of-the-art ‘drag and drop’ feature allows any user to simply ‘grab’ a building area, cleaning task or proposal section, and then ‘drop’ it into the desired location – instantly changing not only the building area lay-out, but appearance of the cleaning job specifications as well.

This feature comes standard with every CleanBid® Module (Janitorial, Construction Cleaning, Tile Maintenance and Apt. Move In/Out) allowing user to quickly and easily create a customized, professional looking cleaning proposal and accompanying set of reports.

You can watch a video showing how the new ‘drag & drop’ feature works and learn more about the CleanBid Program at http://www.CleanBid.net

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid® Program, and are Co-Authors of the upcoming book, Discover the Guru in You! The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs

Clean Guru™ offers their members powerful tools and strategies to take care of everything needed to quickly add sales and increase profits – from finding and attracting profitable accounts, to bidding, landing and keeping those accounts. Clean Guru’s™ Marketing, Selling And Profit Tools will be the products and services that ‘level the playing field’!

Clean Guru™ takes away the “big guys” advantage, and gives YOU the edge to compete and WIN. The first of these powerful tools is the CleanBid® Program. It’s the quick and easy way to bid any janitorial cleaning job online; giving an instant monthly price recommendation and ready-to-deliver proposal to any cleaning business wanting to create a professional cleaning contract to give their prospective customers.

Learn more about the CleanBid Program at http://www.CleanBid.net

Well, frankly, they need to have an ‘answer’ to this question from their customers:

“Why should I continue to do business with you when I’ve got your competitors promising me fantastic cleaning at unbelievably low prices?”

Well, each independent cleaning business has to answer that question for their individual company. But, in the end, the answer has to make one thing clear:

How you are different from your competitors, and how that difference benefits customers by delivering them more value, better value. It needs to make sense and it needs to really matter.

For example, let’s say a building owner asks why they should stick with me, rather than switch to one of my aggressive pricing, over-promising competitors.

Rather than begging them to stay out of loyalty, pleading with them to stay because we’re ‘bonded licensed and insured’, or worse yet, out of fear, and in a knee-jerk reaction, weakly negotiating with them to stay, by saying we’ll lower our price to whatever price the ‘other guy’ is offering, – what if I said the following, instead:

“Mr. Customer, I understand what you’re asking, and I understand your reasons for asking it. It’s tough out there and if there’s some way you could save a bunch of money and still get good cleaning – I realize you have to consider it for the sake of the building you own or manage. It makes complete sense.

But, you know me, and I’m here to tell it to you straight. I’m proud that you’ve been our customer for quite a while now; you know that, and I would never do anything to jeopardize the trust you have in me.

Now, I know how long it takes to clean this building properly three nights a week. I can show you based on the cleaning you require and the frequency of that cleaning, plus our experience in handling the cleaning for some time now, how long it takes to perform that work properly.

And I want you to know that we can always work together to reduce some of those duties if you’d like to in order to lower your monthly cost.

But, whether you decide to change the duties or not, I want you to know about some of the powerful systems in place which allows us to make and live up to a number of important guarantees, about how we get and keep your building looking good. These are the ‘things’ that make us different and bring our customers value.

You can see the results in the appearance of your building and hear the results in the comments from your employees and tenants.

I’d like to review just one of those important guarantees today.

Now, we know from work loading this job that it takes approximately 6 hours every Monday, Wednesday and Friday evening to clean your building properly. And our experience in cleaning your building over the last year confirms this time.

As you can imagine, that time can vary, let’s say, 10 or 15 minutes one way or the other, based on conditions; one night we may save a little time, other nights we may need to take a little longer, for example, if there’s been a ‘pizza party’ to clean up after, that kind of thing, but surely, not by an hour or two.

Now, I’m sure you’ve heard about cleaning companies that promise the ‘moon and the stars’ when it comes to cleaning and for a low price too. But when it got right down to it they did little more than empty the trash, put out some toilet paper and, if you’re lucky, run the vacuum a little – basically a ‘trash and dash’. It’s amateur stuff, but it happens all too often.

Well, frankly, that’s not us. That’s not what we’re about. I know what you need and my job has always been to make sure you get it. Not once, but all the time.

Which brings me to the system and the guarantee:

We check the amount of cleaning time you get each visit and we make sure every week you get at least the total weekly budgeted number, no less, in actual cleaning hours, or that week of cleaning is FREE.

That’s how committed we are to doing right by you. We make sure you get what you need the first week – and every week.”

Now, how’s that for an answer to the question, “How are you different?” or “Why should I keep doing business with you?”

Independent cleaning business can once again become the strong presence in the marketplace they once were, but only if they begin to take strong proactive step to offer real answers to address the very real problems faced by today’s customers.

Toledo, OH – February 17, 2010 – Clean Guru™ LLC, is pleased to announce the introduction of a new video series entitled “Flip My Cleaning Business from Painful to Profitable!” The series of video ‘shorts’ is designed to give commercial cleaning businesses ideas, tips and strategies to succeed in spite of a challenging economy.

Cleaning contractors who follow the series will learn about unique approaches to finding, landing and keeping profitable cleaning jobs. The subject matter will include advice on topics such as how to identify prospects, generate leads and price a cleaning contract for profit.

The new instructional video series is intended to compliment Clean Guru’s other products, such as the CleanBid® Program; their online janitorial bidding work loading tool.

Subscription to the online video series “Flip My Cleaning Business from Painful to Profitable!” is FREE and easy to sign up for at www.CleanGuru.net.

About Clean Guru™ LLC:

Dan Liebrecht and Tony Dietsch, are co-founders Clean Guru LLC and CleanBid Program, and are Co-Authors of the upcoming book, Discover the Guru in You! The 7 Insider Secrets to Finding, Landing and Keeping Profitable Cleaning Jobs

Clean Guru™ offers their members powerful tools and strategies to take care of everything needed to quickly add sales and increase profits – from finding and attracting profitable accounts, to bidding, landing and keeping those accounts. Clean Guru’s™ Marketing, Selling And Profit Tools will be the products and services that ‘level the playing field’!

Clean Guru™ takes away the “big guys” advantage, and gives YOU the edge to compete and WIN. The first of these powerful tools is the CleanBid® Program. It’s the quick and easy way to bid any janitorial cleaning job online; giving an instant monthly price recommendation and ready-to-deliver proposal to any cleaning business wanting to create a professional cleaning contract to give their prospective customers.

You can learn more about CleanGuru™ at http://www.CleanGuru.net

Early on, when we first got started in cleaning, I had a painful experience that taught me a valuable lesson. I hope you’ll learn the lesson and save yourself the pain.

It starts with me taking a cleaning proposal out to Mary, the office manager at a steel processing company near downtown, one day. Things went pretty smoothly.

We sat down together and went over everything in the proposal, talked about why they should choose us over our competitors, and ended up with me asking Mary if she’d like me to follow up in a week or so.

Mary responded. “No, no need for that, I’ll look it over, and then call you back.”

Fine, right?

Uhmmmm…no – not fine.

You see, I didn’t hear from Mary in a week. I didn’t hear from her after 2 weeks. In fact, I didn’t hear from at all. So, after a few weeks, I called her back saying, “Hi Mary, this is Dan with the cleaning company. I wanted to give you some time to look things over, but thought I’d touch base to see if you had any questions.”

She responded, “Well, Dan, to be honest, you’re too late, I never heard back from you, so we went with somebody else.”

Huh? I couldn’t believe it. But she told me she would call back, right?

Yeah, and how did that work out? Crash and burn is right!

I learned a valuable lesson that day. From that day forward I always took responsibility to follow up on every cleaning proposal in a timely manner.

Even though Mary said she would call, she didn’t. And it doesn’t matter if it’s illogical, or even if she was wrong – It was not her fault, it was mine. It was my responsibility to follow up, not hers.

Lesson learned.